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Product Marketing Manager

📅 Jan 15
Product MarketingMarket AnalysisProduct LaunchesStorytelling

📜 Description

  • Turn ambiguity into clarity by defining market points of view for products.
  • Drive launches as a system by orchestrating product introductions and defining success metrics.
  • Equip customer-facing teams with effective communication strategies and competitive intelligence.
  • Maintain a real-time view of buyer needs to ensure narratives reflect provable value.
  • Measure outcomes tied to messaging and launches, running experiments on pricing and positioning.
  • Lead through alignment by managing trade-offs and surfacing risks early.

🛠️ Requirements

  • 8+ years of experience in product marketing, ideally within a high-growth technology company where you have owned end-to-end product launches.​
  • Proven track record of synthesizing complex technical concepts into simple, specific, and provable narratives that travel across executive, sales, and partner teams.​
  • Deep familiarity with the rules of traditional marketing with an interest in breaking them.​
  • World-class storytelling skills grounded in data, with the ability to summarize a product’s value in a single sentence and defend it with evidence.​
  • Extreme comfort delivering clarity in high-velocity, ambiguous environments.​
Full job description

Perplexity is revolutionizing how companies get work done. We are seeking a Product Marketing Manager to join our team and serve as the strategic bridge between our product reality and market impact. You will architect the external narrative of our products and amplify their value to inspire adoption and drive growth.​

If you have a passion for creating clarity when things are messy, thrive in turning ambiguity into a definitive point of view, and want to build a world-class marketing engine that drives launches as systems rather than events, this role is for you.​

Responsibilities

  • Turn ambiguity into clarity. Transform complex product capabilities into a crisp market point of view, defining not just what we built, but who it’s for, what it replaces, and why it wins.​

  • Drive launches as a system, not an event. Orchestrate product introductions by defining success metrics and sequencing readiness across teams, ensuring enablement and proof points land simultaneously with the launch.​

  • Make others materially better at their jobs. Equip customer-facing teams with "talk tracks that close," handling objections and providing competitive intelligence that reflects the actual battlefield.​

  • Obsess over the customer and the market. Maintain a sharp, real-time view of buyer needs and alternatives, ensuring our narrative remains grounded in truth and provable value rather than empty hype.​

  • Measure outcomes, not just outputs. Tie messaging and launches to tangible pipeline influence, activation, and retention, running lightweight experiments to iterate fast on pricing, packaging, and positioning.​

  • Influence without authority. Lead through alignment by pre-wiring decisions, surfacing risks early, and managing trade-offs to keep product, sales, and marketing moving in lockstep.​

Qualifications

  • 8+ years of experience in product marketing, ideally within a high-growth technology company where you have owned end-to-end product launches.​

  • Proven track record of synthesizing complex technical concepts into simple, specific, and provable narratives that travel across executive, sales, and partner teams.​

  • Deep familiarity with the rules of traditional marketing with an interest in breaking them.​

  • World-class storytelling skills grounded in data, with the ability to summarize a product’s value in a single sentence and defend it with evidence.​

  • Extreme comfort delivering clarity in high-velocity, ambiguous environments.​

Asana

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Asana👥 10,000+ employees🏢 Software Development🤝 B2B
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We’re looking for a strategic Principal Product Marketing Manager to own the GTM strategy for our new AI-powered service management solution, Asana Service Management, and scale it from 1 to 100.

Go-to-market StrategyProduct MarketingB2B TechnologyService Management
Asana

Product Marketing Director, Asana Service Management

Asana👥 10,000+ employees🏢 Software Development🤝 B2B
🕒 4 days ago

We’re looking for a strategic Product Marketing Director to own the GTM strategy for our new AI-powered service management solution, Asana Service Management, and scale it from 1 to 100.

Product MarketingGo-to-market StrategyB2B TechService Management
Asana

Product Marketing Director, Asana Service Management

Asana👥 10,000+ employees🏢 Software Development🤝 B2B
🕒 4 days ago

We’re looking for a strategic Product Marketing Director to own the GTM strategy for our new AI-powered service management solution, Asana Service Management, and scale it from 1 to 100.

Go-to-market StrategyProduct MarketingB2B TechService Management

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