Sales Development Representative (APAC)

Location: KL/APAC

Role: Business Development Representative (APAC)

Department: Sales Department

About Respond.io

Founded in Hong Kong in early 2017, respond.io is an AI-powered business messaging platform that helps companies manage customer conversations across chat, calls and email — all in one place.

Trusted by businesses in over 127 countries and recognized by G2 and SME100, respond.io enables fast-growing companies around the world to capture, convert, and retain customers at scale.

We operate as a globally distributed team with employees based around the world, contributing to a diverse and inclusive culture. Join us, and be part of a team that is shaping the future of customer conversation management!

Our Culture

At respond.io, we move fast, work smart, and always keep our customers at the heart of what we do. Here's what we stand for:

• Solve Customer Problems: Every effort must solve real customer pain points. No guesswork—just real feedback and clear value!
• The 80/20 Rule: We focus on 20% of actions that create 80% of the value. Simple is powerful—it gets us moving fast.
• 100% Alignment, 80% Accuracy: We aim 100% team alignment and 80% accuracy. Perfect plans can wait—clear goals come first.
• Be Direct: We give honest feedback, and tackle problems head-on. Clarity moves us forward!
• Own It and Support Each Other: We step up, help out, and drive outcomes—together.
• Be AI-First in Everything You Do: We reach for AI first, not as a fallback. Automate the routine—spend your time on judgment and impact!
• Build Human Connections: Work is better when we trust, care, and celebrate wins together. We're a team!

Role Description

You’ll join our APAC Sales team as a Business Development Representative, often the first person a prospect speaks to at respond.io. You’ll work the leads assigned to you in our CRM, qualify them using the CHAMP framework, learn what their business is trying to achieve, and work out whether we’re a real fit. When we are, you’ll book a meeting with one of our Account Executives, who takes the deal from there. Expect a fast-paced, high-volume day of calls, emails and WhatsApp outreach. We’re also building outbound in APAC, so experience generating your own pipeline counts. If you want to build a long-term career in sales, this is a strong place to start, with a team that invests in your growth.

Responsibilities

• Qualifying CRM leads with the CHAMP framework and booking meetings for Account Executives.
• Collaborating closely with Sales Executives to drive pipeline growth across APAC regions.
• Creating personalized outreach to multiple stakeholders, including decision-makers and influencers, for key prospects & customer accounts.
• Providing a world-class prospect and customer experience through every interaction, ensuring that they feel understood and valued.
• Becoming a product expert and learning to articulate the value of respond.io’s solutions to potential clients effectively.
• Keeping meticulous records of interactions with leads in our CRM, including progress made, follow-up activities, and next steps.
• Helping to build scalable demand generation campaigns based on data-driven insights and industry best practices.
• Identifying and proposing improvements to optimize results.

Qualifications

• 1+ years of experience in online or inside sales, preferably in B2B SaaS
• Articulate English with a clear and concise spoken and written communication style is essential
• Fluency in Chinese is strongly preferred, ideally both Mandarin and Cantonese
• Comfortable with high-volume daily outreach across calls, email and WhatsApp
• Commitment; a strong desire to pursue a career in sales
• Consistent track record of overachieving
• Empathetic listener and persuasive communicator
• Competitive, resilient, and highly motivated
• A great attitude and love for teamwork
• Experience generating your own pipeline through outbound prospecting is a plus
• Familiarity with lead qualification frameworks, such as CHAMP, is a plus
• While not mandatory but proficiency in other APAC languages, such as Thai, Korean, Japanese or Vietnamese, is a plus

Here's what's in for you

• You will become part of an amazing culture with smart, collaborative teammates who actually care about each other's growth and success.
• You will grow more here than you would anywhere else, that is a promise.
• Virtual events like talent shows, Among Us nights, and online game sessions to keep the fun going, no matter where you are!
• We offer a highly competitive compensation package.
• Flexible working environment and working hours that fit your lifestyle, wherever you're based.