Drive K-12 sales of Canvas, MasteryConnect, and LearnPlatform by developing new business, expanding existing accounts, guiding district buyers through purchasing, and achieving sales quotas across an assigned territory.
Senior Account Executive
📜 Description
- Develop sales strategies to achieve and exceed assigned quotas.
- Identify, qualify, and pursue new business opportunities in the assigned territory.
- Manage sales cycles from prospecting through discovery, demonstrations, proposals, negotiation, and closing.
- Build relationships with decision-makers and assess customer needs to position solutions effectively.
- Partner with sales engineering, product, and customer success teams; maintain CRM forecasts and activity.
- Support customers after the sale, identify expansion opportunities, and mentor junior sales team members.
🛠️ Requirements
- 5+ years of successful B2B software sales experience, preferably in EdTech or SaaS.
- Track record of exceeding sales targets and driving revenue growth.
- Ability to manage complex sales cycles and navigate enterprise organizations.
- Strong communication, presentation, and negotiation skills.
- Knowledge of CRM software such as Salesforce and sales methodologies.
- Able to work independently and collaboratively; strategic, customer-centric problem solver.
- Bachelor's degree in Business, Marketing, Education, or a related field preferred.
✨ Benefits
- Competitive compensation
- Employee ownership program
- Flexible work culture
- Generous time off and local holidays
- Wellness programs and mental health support
- Professional development resources and tuition reimbursement
- Technology and tools for work
- Employee recognition program
Full job description
At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.
We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:
Senior Account Executive
The Instructure Sales team is looking for a highly motivated and experienced Senior Account Executive to drive revenue growth by selling our innovative educational technology solutions to new and existing clients. This role is responsible for managing complex sales cycles and building strong, lasting relationships within a defined territory.
What you will be doing:
Develop and execute comprehensive sales strategies to achieve and exceed assigned sales quotas
Proactively identify, qualify, and pursue new business opportunities within the designated territory
Manage the entire sales cycle from prospecting to closing, including discovery, presentations, demonstrations, proposal generation, and contract negotiation
Build and maintain strong, trusted relationships with key decision-makers and stakeholders at target accounts
Conduct thorough needs assessments to understand customer challenges and effectively position Instructure’s solutions
Collaborate cross-functionally with sales engineering, product, and customer success teams to ensure seamless customer experiences
Maintain accurate and up-to-date sales forecasts and activity in the CRM system
Attend industry events, conferences, and webinars to stay informed about market trends and competitor activities
Provide timely and effective post-sale support to ensure customer satisfaction and identify opportunities for expansion
Act as a mentor and resource for junior sales team members
Here is what you will need to know/have:
5+ years of successful experience in B2B software sales, preferably within the EdTech or SaaS industry
Proven track record of consistently exceeding sales targets and driving revenue growth
Demonstrated ability to manage complex sales cycles and navigate enterprise-level organizations
Exceptional communication, presentation, and negotiation skills
Strong understanding of CRM software (e.g., Salesforce) and sales methodologies
Ability to work independently and as part of a collaborative team in a fast-paced environment
Strategic thinker with strong problem-solving abilities and a customer-centric approach
Willingness and ability to travel up to 30%
Bachelor’s degree in Business, Marketing, Education, or a related field preferred
Get in on all the awesome at Instructure!
We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here's a general idea of what you can expect:
Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.
Flexible work culture. Our remote, hybrid and in-office collaboration spaces vary by role, team and location.
Generous time off, including local holidays and our annual “Dim the Lights” period in late December, when teams are encouraged to step back and recharge based on departmental needs.
Comprehensive wellness programs and mental health support
Learning and development resources, including professional development tools and tuition reimbursement, to support your growth
The technology and tools you need to do your best work
Motivosity employee recognition program
A culture rooted in inclusivity, support, and meaningful connection
We believe in hiring great people and treating them right. The more diverse we are, the better our ideas and outcomes.
Instructure is an Equal Opportunity Employer. We comply with applicable employment and anti-discrimination laws in every country where we operate.
All employees must pass a background check as part of the hiring process. To help protect our teams and systems, we’ve implemented identity verification measures. Candidates may be asked to verify their legal name, current physical location, and provide a valid contact number and residential address, in accordance with local data privacy laws.
Any attempt to misrepresent personal or professional information will result in disqualification.
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