🕒 17 days ago
Develop brand foundations and long-term strategies for B2B clients, leading research, executive workshops, positioning and messaging, and creative-team direction to strengthen brands and support measurable business impact.
Brand Design Manager
📅 Jan 7
Brand StrategyBrand DesignDesign SystemsVisual Identity
📜 Description
- Build and maintain scalable brand design systems, including visual identity, typography, iconography, patterns, and templates.
- Adapt brand systems for consumer, enterprise, and developer audiences.
- Partner with product design to evolve the brand across web, product UI, marketing, and social channels.
- Align brand work with company objectives and go-to-market plans, and maintain cohesion across new product lines and enterprise offerings.
- Monitor industry best practices to keep the brand fresh and relevant.
🛠️ Requirements
- Proven experience as a brand designer, producer, or similar role
- Experience building design systems, style guides, and modular brand frameworks
- Strong ability to translate strategy into compelling visual and verbal identity systems
- Strong understanding of integrated marketing, user journeys, and multi-channel campaigns (web, product, content, social, events)
- Hands-on design skills (Figma, Illustrator, InDesign, etc.) where you can create assets yourself
- Experience in motion graphics and content management systems (CMS)
- Experience working in a tech-driven industry or with SaaS products
- Experience in fintech, Web3, Bitcoin, or complex technical products
✨ Benefits
- Develop and refine brand strategy, vision, and narrative aligned with company goals and values.
Full job description
Blockstream was founded in 2014 by Dr. Adam Back and a group of fellow cryptographers and engineers who are passionate about Bitcoin and its potential to change the world. Today, Blockstream is the leading Bitcoin company, providing cutting-edge infrastructure solutions for enterprises, institutions, and individual Bitcoin users. We develop industry-leading Bitcoin self-custody solutions, Bitcoin-based financial products, second-layer scaling technologies, and enterprise-grade blockchain infrastructure.
We are seeking a highly hands-on, detail-oriented and creative Brand Design Manager who can bridge brand strategy, design, and execution. You will not only define how a brand should look, feel, and communicate but will also roll up your sleeves to create the assets, systems, and frameworks that bring it to life. You will develop a unified brand identity across products, audiences, and channels. You will work closely with design, marketing, product, business, and leadership teams to drive clarity, cohesion, and quality across the entire brand ecosystem and enhance our brand.
What You Will Be Doing (Responsibilities):
Develop and refine the overarching brand strategy, vision, and narrative that align with company goals and values
Build and maintain scalable brand design systems (visual identity, typography, iconography, patterns, templates) while adapting to consumer, enterprise, and developer audiences
Partner with product design teams to evolve the brand aesthetic across web, product UI, marketing, social channels, and more
Partner with marketing, product, and business teams to align brand with company objectives and go-to-market plans
Ensure brand cohesion as we expand into new product lines and enterprise offerings
Stay current with industry best practices to keep the brand fresh and relevant
What We Look For In You (Required Qualifications):
Proven experience as a brand designer, producer, or similar role
Experience building design systems, style guides, and modular brand frameworks
Strong ability to translate strategy into compelling visual and verbal identity systems
Strong understanding of integrated marketing, user journeys, and multi-channel campaigns (web, product, content, social, events)
Hands-on design skills (Figma, Illustrator, InDesign, etc.) where you can create assets yourself
Experience in motion graphics and content management systems (CMS)
Experience working in a tech-driven industry or with SaaS products
Nice To Haves (Preferred Qualifications):
Experience in fintech, Web3, Bitcoin, or complex technical products
🔒 Stay Safe from Job Scams
All official Blockstream communication will come from an @blockstream.com email address. We will never ask you to share sensitive information or purchase equipment during the hiring process. If in doubt, contact us at hr@blockstream.com. Learn more about avoiding job scams here.
Similar jobs
Search more Brand Manager jobs
📅 Apr 3
Contribute to brand strategy and bring it to life through experiential concepts, programming, campaigns, and storytelling, collaborating across creative, production, and partnership teams.
🕒 2 days ago
Promote food products at events and retail locations through demonstrations, tastings, and customer engagement while building partner relationships and sharing market feedback with the marketing team.
📅 Sep 4
As a Talent Brand Manager, you will shape GitLab's employer value proposition through storytelling and recruitment marketing, enhancing candidate experiences and connecting external reputation with internal culture.
📅 May 13
Own global employer-brand and talent-marketing strategy, shaping an EVP and campaigns that attract international tech and fintech talent through content, events, partnerships, and paid promotion.