Drive user acquisition as a Senior Growth Marketing Manager by executing and optimizing paid social and programmatic marketing campaigns, leveraging data for continuous improvement.
You will lead the strategy and go-to-market execution for Roblox’s advertiser-side ads portfolio, enhancing tools for brands to create and manage campaigns effectively.
Lead the strategy and commercialization of Lyft Ads' first-party data, focusing on audience targeting, measurement, and bespoke data partnerships to drive revenue growth.
In this role, you will work closely with Product, Engineering, Analytics, Data Science, and Marketing Operations to design, test and optimize incentive and non-incentive messages and experiences.
The Industry Marketing Manager will develop and execute audience-first strategies for priority verticals, focusing on Healthcare and Automotive, to drive marketing-attributable revenue.
