Analyze customer and product data to uncover growth opportunities, define and track KPIs, build automated reporting, and deliver actionable insights to product and marketing teams.
Growth Data Analyst
📜 Description
- Design and maintain Tableau dashboards for recurring and ad-hoc reporting across growth functions and leadership teams.
- Write and optimize SQL queries in Databricks to analyze user acquisition, campaign ROI, and customer lifecycle performance.
- Partner with growth, product, data engineering, and vendors to improve data infrastructure and troubleshoot pipeline issues.
- Automate recurring data workflows, manage SQL job scheduling, and document processes.
- Develop analytical models such as predictive LTV, lead scoring, and marketing mix modeling to inform campaign planning.
- Use statistical techniques and business intelligence tools to identify trends and support data-driven growth decisions.
🛠️ Requirements
- Bachelor's degree in a quantitative field such as Computer Science, Statistics, Engineering, Information Systems, or related fields.
- 2+ years of experience in data analysis or a related field. Experience in the Crypto and Technology industry is a plus.
- Proficiency in SQL, Databricks, and Tableau for processing, analyzing, and visualizing large datasets.
- Experience with statistical software (e.g., R, Python) and libraries for managing, manipulating, and analyzing data.
- Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy.
- Adept at querying, report writing, and presenting findings.
- Understanding of digital marketing concepts, such as user acquisition (organic, non-organic, partnerships, etc.), campaign management, and customer lifecycle management.
- Familiarity with tools like AppsFlyer, Google Tag Manager, Google Analytics, and SensorTower.
- Strong communication skills to effectively convey complex data insights to non-technical stakeholders and to translate business needs into technical and data requirements.
- Ability to thrive in a fast-paced environment, manage multiple projects, and adapt to shifting priorities.
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