๐ yesterday
Own lifecycle marketing strategy and execution across onboarding, activation, retention, and win-back, using Braze, Branch, segmentation, and experimentation to improve engagement and revenue.
Own lifecycle marketing strategy and execution across onboarding, activation, retention, and win-back, using Braze, Branch, segmentation, and experimentation to improve engagement and revenue.
Own full-cycle, outbound-first recruiting from role intake through accepted offer, partnering with hiring teams to improve candidate experience, hiring decisions, recruiting operations, and talent processes.
Own end-to-end design for complex product experiences, from framing problems and synthesizing research to crafting polished flows and iterating after launch, while shaping product direction and scalable design patterns.
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