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Senior Agency Development Manager

📅 Aug 18
Programmatic AdvertisingDigital AdvertisingAd-techDsps
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📜 Description

  • Translate holding-company priorities into activation paths tailored to agency operating models.
  • Build platform adoption with Programmatic Centers of Excellence through positioning, education, and joint business plans.
  • Advise agency teams on programmatic campaign goals, buying models, platform capabilities, and activation paths.
  • Identify adoption barriers and coordinate internal teams to resolve technical, educational, and commercial issues.
  • Partner with Sales and Account Management to share agency intelligence, support opportunities, and track adoption progress.
  • Turn agency feedback, workflow trends, and competitive insights into guidance for product and marketing teams.

🛠️ Requirements

  • 5+ years in digital advertising, programmatic media, or ad-tech, with experience in agency development, client activation, solutions, or platform adoption.
  • Direct experience working with major agency Holding Companies, ideally Publicis, WPP, or Havas, and a strong understanding of Programmatic COEs.
  • Deep knowledge of programmatic advertising, including DSPs, audiences, measurement, optimization, and campaign workflows.
  • Proven ability to build relationships with senior agency stakeholders and influence adoption across complex organizations.
  • Strategic mindset with experience connecting platform adoption and client engagement to campaign activity, pipeline, and revenue growth.
  • Strong communicator who can translate complex platform capabilities into practical, agency-facing consultation and guidance.
  • Commercially minded, highly organized, and comfortable working cross-functionally in a remote-first environment, with a willingness to travel as needed

✨ Benefits

  • Highly competitive salary
  • Retirement/ 401K/ Pension Savings globally
  • Competitive Paid time off packages including birthday's off!
  • Access to a comprehensive mental health care program
  • Health benefits from day one of employment
  • Work from home reimbursements
  • Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto
  • An awesome parental leave program
Full job description

StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.

StackAdapt is seeking a Senior Agency Development Manager to accelerate platform adoption and commercial growth across Publicis, WPP, and Havas in the United States.

This role will serve as a strategic agency development partner for Programmatic Centers of Excellence, centralized trading teams, and programmatic leadership groups across these Holding Companies. The Senior Agency Development Manager will help agencies understand when, why, and how to use StackAdapt by translating enterprise-level priorities into practical agency activation, platform positioning, and adoption support.

Working closely with StackAdapt’s Sales, Account Management, Product, Solutions, and Marketing teams, this person will identify and remove barriers to adoption, support nuanced platform and product questions, and help convert Holding Company partnerships into measurable campaign activity and platform spend.

StackAdapt is a remote-first company; however, for this position, we are prioritizing candidates based in New York or Chicago due to their proximity to key agency partners.

What You'll Be Doing:

HoldCo Activation & COE Partnership

  • Translate Holding Company agreements and strategic priorities into clear activation paths tailored to the operating models of Publicis, WPP, and Havas.
  • Drive agency-level platform adoption by helping Programmatic COEs understand StackAdapt's strengths, ideal use cases, differentiation, and role within the broader DSP landscape.
  • Partner with COEs and support the Director of Agency Development to execute joint business plans, ensuring StackAdapt is effectively positioned.
  • Support COE leaders and practitioners with the positioning, follow-up, and targeted education needed to confidently recommend and activate StackAdapt.
  • Track adoption progress through agency engagement, platform usage, campaign activation, and opportunities influenced.

Platform Expertise & Programmatic Media Strategy

  • Serve as a programmatic consultation resource, helping agency teams connect StackAdapt capabilities to common campaign goals, agency use cases, buying models, and activation paths.
  • Proactively identify technical, educational, or commercial barriers preventing activation, and coordinate the appropriate internal resources to resolve them.

Sales Partnership & Opportunity Development

  • Act as the connective tissue between agency COEs and StackAdapt’s Sales and Account Management teams, ensuring clear ownership of brand engagement.
  • Provide sellers with agency intelligence and platform expertise to help them advance opportunities more effectively.
  • Leverage COE insights to identify underpenetrated areas and support campaign development, without replacing the seller as the owner of the commercial process.

Cross-Functional Strategy & Market Insights

  • Capture recurring agency feedback, adoption blockers, workflow trends, and competitive insights, translating them into actionable guidance for Product, Product Marketing, Solutions, Marketing, and leadership.
  • Identify opportunities for targeted enablement, office hours, product deep dives, beta participation, and specialized agency programming where they directly support priority adoption outcomes.

What You'll Bring to the Table

  • 5+ years in digital advertising, programmatic media, or ad-tech, with experience in agency development, client activation, solutions, or platform adoption.
  • Direct experience working with major agency Holding Companies, ideally Publicis, WPP, or Havas, and a strong understanding of Programmatic COEs.
  • Deep knowledge of programmatic advertising, including DSPs, audiences, measurement, optimization, and campaign workflows.
  • Proven ability to build relationships with senior agency stakeholders and influence adoption across complex organizations.
  • Strategic mindset with experience connecting platform adoption and client engagement to campaign activity, pipeline, and revenue growth.
  • Strong communicator who can translate complex platform capabilities into practical, agency-facing consultation and guidance.
  • Commercially minded, highly organized, and comfortable working cross-functionally in a remote-first environment, with a willingness to travel as needed

The compensation range listed for this role reflects the expected base salary for candidates located in the posting country based on a global rate. It is informed by market data and the approved budget for this position. StackAdapt maintains different compensation ranges for roles across other countries and regions, and final offers will be aligned to the candidate’s current location. We do not ask candidates about current or prior salary history, and we will not use such information, if volunteered, in setting an offer.

This range represents base salary only. Depending on the role, candidates may also be eligible for additional compensation such as annual bonuses, commissions, equity awards, and a comprehensive benefits package.

Factors Influencing Final Compensation:

  • The final compensation offer will be determined by a variety of factors, which may include, but are not limited to: the candidate's specific experience, technical skills, knowledge, abilities, and relevant education, licensure, and certifications.
  • Other business factors, such as organizational needs and budget alignment, may also be considered in the final offer.
Base Salary Band
$96,000-$132,000 USD

StackAdapter's Enjoy:

  • Highly competitive salary
  • Retirement/ 401K/ Pension Savings globally
  • Competitive Paid time off packages including birthday's off!
  • Access to a comprehensive mental health care program
  • Health benefits from day one of employment
  • Work from home reimbursements
  • Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto
  • Robust training and onboarding program
  • Coverage and support of personal development initiatives (conferences, courses, books etc)
  • Access to StackAdapt programmatic courses and certifications to support continuous learning
  • An awesome parental leave program
  • A friendly, welcoming, and supportive culture
  • Our social and team events!

Please note: Benefits and perks may vary depending on your country of employment and the nature of your engagement. In locations where StackAdapt does not have a legal entity, employment and benefits are administered in accordance with local regulations and partner policies.

StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability, superpower status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt.
StackAdapt is committed to providing an inclusive and accessible recruitment process. Accommodations are available upon request for candidates taking part in all aspects of the selection process. If you require an accommodation, please let us know.
We use artificial intelligence (AI) to streamline the resume reviews of candidates and assess their fit based on the criteria outlined in the job posting. We do not use AI to make any final hiring or interview decisions.
About StackAdapt
We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:
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