Build and manage B2B campaigns and partner journeys for healthcare professionals, using CRM activation and performance insights to strengthen engagement and support the French market.
Field Marketing Manager
📜 Description
- Develop and execute regional marketing strategy aligned with company goals and sales targets.
- Plan campaigns across social, digital, content, partner, and event channels to grow awareness and pipeline.
- Own regional events and coordinate with Sales on priority accounts, logistics, follow-up, and ROI.
- Build partner relationships and deliver joint marketing initiatives.
- Create and adapt localized collateral, customer stories, case studies, and sales enablement materials.
- Measure campaign performance using Marketo and Salesforce, share insights, and improve results.
🛠️ Requirements
- Fluency in English and Portuguese, conversational Spanish
- Minimum of 2 years of experience in B2B field marketing, with a focus on the Cloud, SaaS, tech, or telecommunications industry.
- Proven success in developing and executing marketing strategies
- Being detail-oriented
- Ability to think critically and translate your ideas into actionable plans that align with business objectives.
- Strong collaboration and communication skills to work effectively with globally distributed cross-functional teams and stakeholders.
- You use analytics tools to measure campaign performance and make data-driven decisions about where to improve.
- Remember when we said “be detail-oriented”? Let us know your favourite computer game.
- Ability to thrive in a dynamic environment and adapt to changing priorities.
- Experience with front-end web publishing using a CMS
✨ Benefits
- Competitive Compensation with bonuses based on company and team performance
- Meal voucher (Caju)
- Transportation or fuel voucher (without discounts)
- Health Plan (SulAmérica) and Dental Plan (Amil)
- Subsidies for education, certification and English courses
- Hybrid Work (4 days on-site at Vila Mariana - São Paulo - SP x 1 day remote)
Full job description
The Role
At Megaport, we don’t just build digital infrastructure; we reimagine what that infrastructure can do. We’re a caffeine-fuelled, meme-slinging squad on a mission to make compute, networking, and storage infrastructure simple, agile, and endlessly scalable.We’re seeking a hands-on Field Marketing Manager to lead marketing execution across Central and South America. Reporting to the Senior Director of Field Marketing, this role drives demand generation, brand presence, and regional marketing programs to support our South American growth strategy.
This is an important role in a high-growth market. You will contribute to regional strategy and own execution. This role will work closely with local Sales leadership and the broader marketing department to build pipeline and accelerate revenue.
If you are a B2B marketing nerd who understands enterprise technology buyers and can translate strategy into measurable outcomes, this role offers the opportunity to make a direct impact on Megaport’s regional expansion.
What You’ll Be Doing
Regional Marketing Strategy:
Develop and execute a comprehensive field marketing strategy for Brazil and Mexico aligned with overall company goals and objectives.
Collaborate with the local Sales Leadership team to ensure initiatives support pipeline growth and sales targets
Collaborate with the global marketing team to ensure consistency and integration of regional and global marketing initiatives.
Demand Generation:
Develop and execute targeted campaigns to drive awareness, engagement, and pipeline growth.
Support new logo acquisition and demonstrate marketing contribution
Own customer marketing initiatives to support customer retention and upsell.
Activate a mix of social, digital, content, partner, and event channels to drive performance.
Event Support & Management:
Own planning and execution of in-region events, including industry conferences, partner events, roundtables, and customer engagements.
Work closely with Sales to ensure event activity aligns to priority accounts and pipeline objectives.
Manage event logistics and follow-up to ensure strong ROI and lead progression.
Partnership and Relationship Building:
Work with sales leadership to identify and recruit partners
Cultivate strong relationships with key industry partners and undertake joint marketing initiatives.
Content Development:
Create compelling and region-specific marketing collateral, including presentations, case studies, and whitepapers.
Adapt regional content, messaging, and campaigns for the market.
Support the development of local customer stories, case studies, and sales enablement materials where required.
Ensuring content resonates with the target audience and supports lead generation and revenue generation efforts.
Reporting:
Utilise analytics tools, including Marketo and Salesforce, to measure and analyse the performance of marketing campaigns and initiatives.
Use your reporting insights to improve your performance over time, and share key lessons with the wider team.
What We Are Looking For
Fluency in English and Portuguese, conversational Spanish
Minimum of 2 years of experience in B2B field marketing, with a focus on the Cloud, SaaS, tech, or telecommunications industry.
Proven success in developing and executing marketing strategies
Being detail-oriented
Ability to think critically and translate your ideas into actionable plans that align with business objectives.
Strong collaboration and communication skills to work effectively with globally distributed cross-functional teams and stakeholders.
You use analytics tools to measure campaign performance and make data-driven decisions about where to improve.
Remember when we said “be detail-oriented”? Let us know your favourite computer game.
Ability to thrive in a dynamic environment and adapt to changing priorities.
Hands-on experience with the following tools is required:
Marketo
Salesforce
Not Required But Highly Regarded
Experience with front-end web publishing using a CMS
A degree in marketing, design, or creative industries
Spanish fluency
What We Offer
Competitive Compensation with bonuses based on company and team performance
Meal voucher (Caju)
Wellhub
Transportation or fuel voucher (without discounts)
Health Plan (SulAmérica) and Dental Plan (Amil)
Subsidies for education, certification and English courses
Hybrid Work (4 days on-site at Vila Mariana - São Paulo - SP x 1 day remote)
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