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Head of Websites

๐Ÿ“… Aug 28
Conversion Rate OptimizationPerformance MarketingWeb Product StrategyWebsite Roadmap Ownership
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๐Ÿ“œ Description

  • Own the website and CRO strategy, roadmap, prioritization, and success KPIs.
  • Identify funnel opportunities and turn them into tested changes that improve business outcomes.
  • Align product, marketing, and design teams around a shared website strategy.
  • Build and scale the Websites and CRO organization by hiring and developing managers and specialists.
  • Set the multi-year technical direction for the CMS, analytics stack, and web tooling.
  • Monitor conversion, engagement, and revenue KPIs, report business impact, and research market and competitor opportunities.

๐Ÿ› ๏ธ Requirements

  • Several years of experience in performance marketing, CRO, or web product, including leading through managers.
  • Demonstrated ownership of revenue or conversion outcomes at company scale, supported by results.
  • Hands-on familiarity with web development, CMS platforms, and analytics tooling.
  • Proven ability to build and scale cross-functional teams in a fast-paced environment.
  • Strong analytical, problem-solving, stakeholder communication, and influencing skills, including with C-suite leaders.
  • Experience with web hosting, website builders, or comparable customer-facing web platforms; SaaS and self-serve experience are preferred.
  • Prior VP-level or equivalent executive scope, including budget ownership and multi-team organizational design, is an advantage.

โœจ Benefits

  • Access to Reforge, CoachHub, global conferences, and physical and digital libraries.
  • Mentoring opportunities through TesoXchange, depending on location.
  • Flexible work location and autonomy over your schedule and results.
  • Time off to recharge.
  • Headspace subscription and wellbeing events.
  • Health insurance from day one, depending on location.
  • Gym membership
  • Sports
  • Company celebrations, team-building events, workations, and milestone celebrations.
Full job description

Join the team building an AI-first company ๐Ÿš€

Hostinger serves more than 5.5 million clients across 150 countries, but we're still excited about what we're creating next.

AI is changing how we build products, support customers, work together, and solve problems. It helps us move faster, spend less time on repetitive work, and focus on bigger ideas.

If you want your work to influence both what we build and how we build it, we'd like to meet you.

Our culture: Guided by 10 company principles.

Your role at Hostinger

Every month, millions of people land on hostinger.com deciding, in seconds, whether to trust us with their business idea. What they see in that window - the message, the flow, the friction - moves more revenue than almost anything else we ship. That's the seat you're stepping into.

Join Hostinger's Websites team and help us turn that first moment into growth. As Head of Websites, you'll lead the technical Websites team, UX design, and CRO teams as one function - some reporting to you directly, others through a matrix - setting the strategy, owning the roadmap, and making the call on what we test next and why. This isn't a maintenance role. It's ownership of the highest-leverage surface we have.

Curious to learn more? Meet your future Lead and stakeholders: Kristina Strimaitฤ— & Giedrius Zakaitis

Your day-to-day

  • Ownership - Own the website and CRO roadmap end-to-end - strategy, prioritization, and the KPIs that prove it worked.

  • Initiative - Don't wait for a brief. Find where the funnel leaks revenue and turn it into a tested change.

  • Collaboration - Align product, marketing, and design around one website strategy, and represent CRO when roadmaps compete for engineering time.

Beyond that, you will

  • Build and scale the team โ€” hire and develop the managers and specialists who run Websites and CRO day to day.

  • Set the technical direction for the CMS, analytics stack, and web tooling the teams rely on, with a multi-year view on where that stack needs to go.

  • Continuously monitor conversion, engagement, and revenue KPIs, and report ROI and business impact to executive leadership.

  • Conduct market and competitor research to identify where Hostinger is behind and where it can move first.

  • Stay ahead of what's changing in web development, performance marketing, and AI-driven web tools โ€” and bring it in before competitors do.

What will help you succeed

  • Performance marketing, CRO, or web product understanding, including several years leading through managers rather than leading a team directly.

  • A demonstrated record of owning revenue or conversion outcomes at company scale, with numbers to back it.

  • Hands-on familiarity with web development, CMS platforms, and analytics tooling โ€” enough to set the technical bar, not just read the dashboard.

  • Strong leadership skills, with a proven track record of building and scaling cross-functional teams in a fast-paced environment.

  • Exceptional analytical and problem-solving ability, with a data-driven approach to decisions you can defend under challenge.

  • Excellent stakeholder communication, with the ability to influence and negotiate with people who don't report to you, up to the C-suite.

  • A strategic, customer-centric mindset, with the willingness to be direct and back an opinion with research even when it's unpopular.

  • Experience in web hosting, website builders, or a comparable customer-facing web platform, ideally at meaningful scale.

  • Prior experience operating at VP or equivalent executive scope, with direct ownership of budget and multi-team org design, is a strong advantage.

  • Experience in a SaaS business, ideally one with a self-serve, high-volume customer base.

  • A track record of owning conversion outcomes at meaningful scale, not just running individual experiments.

We test for: a strategic, customer-centric mindset, the willingness to be direct and back an opinion with research even when it's unpopular and a demonstrated record of shipping website work that moved the numbers.

Benefits you'll love

๐Ÿš€ 360ยฐ Growth: You'll never stop learning here. Get access to Reforge and CoachHub, go to global conferences, and borrow from our physical and digital libraries. Depending on your location, you can mentor or be mentored through TesoXchange. People give each other open feedback, share what they know, and take on new projects as their skills grow.

๐ŸŽฏ Freedom & responsibility: Work where you do your best work: our offices in Vilnius, Kaunas, Jakarta, or Luxembourg, your home, or anywhere in the world. You plan your own day and own your results, and good ideas go live fast.

๐Ÿ’ช Wellness simplified: Your wellbeing comes first. You get time off to recharge, a Headspace subscription, and events focused on wellbeing. Depending on your location, you also get health insurance from day one, a gym membership, regular health checks, and clubs for sports, arts, and hobbies.

๐ŸŽ‰ Work hard โ€“ play hard: We celebrate wins together at Summerfest & Winterfest, Town Halls, team-buildings, and workations. Meet the Client sessions connect you directly with the people you build for. Milestones outside work matter too, so we celebrate weddings, new parenthood, and graduations with you.

Compensation starts at 8,500 EUR gross/month, depending on your experience and skills.

We're always looking for experienced talent to raise the bar. If you're excited about the role but the listed compensation range doesn't align with your expectations, we still encourage you to apply โ€” we're open to adjusting it based on the impact and value you bring.

ย 

Get ready to take your personal and professional growth to new heights! Join Hostinger today and be part of our journey ๐Ÿš€

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