Lead the strategy and execution of Veriff's global revenue marketing engine, focusing on pipeline creation, acceleration, and marketing ROI in a high-impact leadership role.
VP, Associate Creative Director, Copy
π Description
- Lead creative across multiple brands and integrated campaigns.
- Partner with creative leadership to develop big ideas and elevate the quality of the work.
- Write and oversee copy across digital, social, video, print, CRM, and omnichannel campaigns.
- Mentor and develop copywriters and creative teams.
- Build trusted relationships with clients and confidently present creative work.
- Help grow the business by supporting new business pitches and agency initiatives.
π οΈ Requirements
- 10+ years of advertising experience, with healthcare or pharmaceutical agency experience.
- Strong portfolio showcasing integrated campaign work across multiple channels.
- Experience leading creative teams and mentoring writers.
- Excellent presentation skills and experience building strong client relationships.
- Ability to simplify complex science into engaging, meaningful stories.
- Knowledge of HCP and patient audiences, with understanding of FDA requirements for pharmaceutical advertising.
- Knowledge across therapeutic areas.
- Experience managing creative work to brief, timeline, and budget.
Full job description
The VP, Associate Creative Director, Copy leads creative across multiple brands and teams, helping shape work that is strategically smart, creatively bold, and effective. As a senior creative leader, you'll partner with strategy, account, and creative leadership to deliver outstanding work, mentor teams, build strong client relationships, and help grow the agency.
Responsibilities
- Lead creative across multiple brands and integrated campaigns.
- Partner with creative leadership to develop big ideas and elevate the quality of the work.
- Write and oversee copy across digital, social, video, print, CRM, and omnichannel campaigns.
- Mentor and develop copywriters and creative teams.
- Build trusted relationships with clients and confidently present creative work.
- Partner with strategy, account, and project management to ensure work is delivered on strategy, on time, and on budget.
- Help grow the business by supporting new business pitches and agency initiatives.
- Champion creative excellence while fostering a collaborative, positive team culture.
Requirements
- 10+ years of advertising experience, with healthcare or pharmaceutical agency experience.
- Strong portfolio showcasing integrated campaign work across multiple channels.
- Experience leading creative teams and mentoring writers.
- Excellent presentation skills and experience building strong client relationships.
- Ability to simplify complex science into engaging, meaningful stories.
- Knowledge of HCP and patient audiences, with understanding of FDA requirements for pharmaceutical advertising.
- Knowledge across therapeutic areas.
- Experience managing creative work to brief, timeline, and budget.
- Experience partnering closely with strategy and account teams.
- Knowledge of rare disease marketing is a plus.
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