Develops data-driven SEO and GEO strategies for client portfolios, using research, analytics, and AI tools to improve organic visibility, traffic, and ROI across traditional and generative search.
Manager, SEO
📜 Description
- Implement technical SEO, content, and AI search optimizations across multiple client websites.
- Develop integrated SEO and AI search strategies with team members and client stakeholders.
- Build client relationships, lead strategic discussions, and present insights and recommendations.
- Create reports and dashboards tracking rankings, traffic, and AI-driven visibility.
- Identify client retention and account growth opportunities, and contribute SEO expertise to proposals.
- Coordinate with client development, content, and product teams to implement website improvements.
🛠️ Requirements
- 2-3 years experience doing SEO work for clients within an agency environment
- Minimum 1 year of client facing experience
- Desire to lead strategy for multiple large growth SEO and AI Search clients
- Strong understanding of SEO fundamentals including keyword research, search intent, technical SEO, and website architecture
- Familiarity with how AI search systems (e.g., LLMs, generative engines) retrieve, interpret, and surface content
- Experience with keyword research, competitive analysis, and emerging AI search tools
- Familiarity with Google Analytics (GA4), Google Search Console, and performance measurement across both traditional and AI-driven search environments
- Understanding of content strategy, including entity-based optimization, topical authority, and structured data
- Experience working directly on websites (general knowledge of CMS such as WordPress, Shopify, or Magento is a plus)
- Ability to quickly pick up new skills and adapt to a rapidly evolving search landscape
✨ Benefits
- Unlimited PTO
- Extended winter holiday break
- Flexible schedules
- Work-from-anywhere options
- 100% paid parental leave
- 401(k) matching
- Medical insurance
- Dental insurance
Full job description
The Role
We are looking for an SEO Manager to join our growing team at Wpromote! Our ideal candidate will have a passion for establishing strong relationships with their clients, a natural curiosity for website optimization, and a knack for being proactive in pursuing growth opportunities for their book of business. You will work with a group of amazing SEO team members that you are able to learn from and bounce ideas off of. Read on, if this sounds like your next challenge!
You Will Be
Working on multiple client websites and digital ecosystems by implementing changes across technical SEO, content, and AI search optimization in order to comply with evolving search engine and AI platform best practices.
Optimizing for visibility across both traditional search engines (Google, Bing) and AI-driven discovery platforms (e.g., generative engines, assistants, and answer engines).
Owning client retention and proactively identifying profitable growth opportunities across assigned accounts.
Building strong client relationships through consistent communication, including virtual meetings, email, and ongoing strategic discussions.
Strategizing with team members to develop integrated SEO and AI Search solutions that drive discoverability, authority, and performance.
Staying current on developments across SEO and AI Search, including industry trends, algorithm updates, LLM advancements, and competitive activity.
Creating reports and dashboards to gauge performance across rankings, traffic, and AI-driven visibility, and to demonstrate business impact.
Presenting insights and strategic recommendations to clients to help shape their content, technical SEO, and AI Search strategies.
Supporting new business and organic growth opportunities by contributing SEO expertise to solution development, proposals, and cross-functional sales efforts.
Working with a client’s development, content, and product teams to implement changes to their website and digital presence, including structured data, content systems, and AI-readable formats.
You Must Have
2-3 years experience doing SEO work for clients within an agency environment
Minimum 1 year of client facing experience
Desire to lead strategy for multiple large growth SEO and AI Search clients
Strong understanding of SEO fundamentals including keyword research, search intent, technical SEO, and website architecture
Familiarity with how AI search systems (e.g., LLMs, generative engines) retrieve, interpret, and surface content
Experience with keyword research, competitive analysis, and emerging AI search tools
Familiarity with Google Analytics (GA4), Google Search Console, and performance measurement across both traditional and AI-driven search environments
Understanding of content strategy, including entity-based optimization, topical authority, and structured data
Experience working directly on websites (general knowledge of CMS such as WordPress, Shopify, or Magento is a plus)
Ability to quickly pick up new skills and adapt to a rapidly evolving search landscape
Excellent multi-tasking skills with the ability to hit and exceed deadlines required
Excellent communication skills, both written and oral while paying close attention to detail
A proactive approach to collaborating with others and managing workload
Similar jobs
Search more SEO Specialist jobsJoin our SEO team as a results-driven SEO Specialist, focusing on driving organic traffic and improving search engine rankings through technical and strategic SEO practices.
Supports SEO projects through keyword research, website crawling, technical and on-page analysis, and performance reporting, collaborating with developers and content teams to improve organic visibility and meet client objectives.
Own performance across a portfolio of local SEO campaigns, diagnosing and prioritizing technical, on-site, off-site, and content optimizations while interpreting results and guiding implementation to improve organic visibility.
Conduct keyword research and translation, optimize metadata and on-page content, manage SEO data, and write SEO copy to improve search performance for Swedish-language content.
