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Regional Marketing Specialist (Temp)

🕒 2 days ago
Grassroots MarketingDemand GenerationCommunity PartnershipsLocal Events
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📜 Description

  • Build grassroots demand through local relationships and neighborhood partnerships.
  • Source partnerships with offices, gyms, hospitals, universities, and co-working spaces.
  • Run sampling and community activations with local nonprofits and community groups.
  • Coach restaurant teams on local outreach and help maintain partnerships through team transitions.
  • Build a CRM of local accounts and champions; track leads, activations, and repeat business.
  • Report monthly on cost per new account and traffic lift, and recommend partnerships to scale.

🛠️ Requirements

  • We're looking for a Regional Marketing Specialist to support sweetgreen's community marketing efforts across the Boston market.
  • This role will bring our brand to life through local events, product sampling, community partnerships, and grassroots marketing initiatives.
  • Working closely with our restaurant teams, you'll help build meaningful connections within local communities, increase brand awareness, attract new guests, and drive repeat visits.
  • The ideal candidate is passionate about community engagement, thrives in a hands-on environment, and is excited to make a measurable impact on restaurant traffic and sales growth.

✨ Benefits

  • Highly competitive pay + bonus plan
  • Three different medical plans to suit your and your family's needs
  • Dental and Vision insurance
  • Flexible PTO plan
  • 401k program
  • Employee HSA and FSA
  • Complimentary greens
  • An opportunity to make a real impact on the people around you, both by growing them and by connecting them to real food
  • To live the sweetlife and celebrate your passion + purpose
  • A collaborative team of people who live our core values and have your back
Full job description

We're looking for a Regional Marketing Specialist to support sweetgreen's community marketing efforts across the Boston market. This role will bring our brand to life through local events, product sampling, community partnerships, and grassroots marketing initiatives. Working closely with our restaurant teams, you'll help build meaningful connections within local communities, increase brand awareness, attract new guests, and drive repeat visits. The ideal candidate is passionate about community engagement, thrives in a hands-on environment, and is excited to make a measurable impact on restaurant traffic and sales growth.

  • Own grassroots demand generation in Boston — build the local relationship layer that national marketing can't reach

  • Source and close neighborhood partnerships: corporate offices and building managers (catered lunches, tasting drops), gyms and fitness studios, hospitals, universities, and co-working spaces

  • Run in-market activations — sampling at building lobbies, race and fitness events, campus move-in, farmers markets — with local nonprofits and community groups as partners, not sponsors

  • Serve as the connective tissue between HCs and marketing: coach teams on local outreach, arm them with intros, and make sure the relationship survives a manager transition

  • Build a CRM of local accounts and champions; track leads, activations, and repeat business rather than one-off impressions

  • No discounting authority. Success is measured in new relationships, repeat catering/Outpost accounts, and incremental traffic — not redemption rates

  • Report on cost per new account and traffic lift by market monthly; recommend which partnerships to scale

What you'll get:

  • Highly competitive pay + bonus plan
  • Three different medical plans to suit your and your family's needs
  • Dental and Vision insurance
  • Flexible PTO plan
  • 401k program
  • Employee HSA and FSA
  • Complimentary greens
  • An opportunity to make a real impact on the people around you, both by growing them and by connecting them to real food
  • To live the sweetlife and celebrate your passion + purpose
  • A collaborative team of people who live our core values and have your back
  • A clear career path with opportunities for development, both personally and professionally
  • Free sweetgreen swag

Come join the sweetlife!

About sweetgreen

sweetgreen is on a mission to build healthier communities by connecting people to real food. We passionately believe that real food should be convenient and accessible to everyone. Every day in each sweetgreen, our 3,500 team members make food from scratch, using fresh ingredients and produce delivered that morning. And in our local communities, we’re committed to leaving people better than we found them. We’re in the business of feeding people, and we’re out to change what that means.

sweetgreen provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.

sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.

Salary range for this role:
Starting salary range based on experience
$65,000-$92,000 USD
Sweetgreen provides equal opportunities for all employees and applicants, without regard to sex or gender, gender identity, gender expression, age, race (including traits historically associated with race, such as hair texture and protective hairstyles), religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service in the uniformed services of the United States, or any other consideration protected by federal, state, or local law.
California residents: Review our applicant privacy notice HERE.
sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.
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