🕒 3 days ago
Own paid-channel strategy and execution, using campaign analytics and experimentation to grow customer acquisition, revenue, and lead generation from initial engagement through closed wins.
Part-time PPC / Meta Ads Specialist
📅 Sep 3
Meta AdsPPCPerformance MarketingLead Generation
📜 Description
- Launch and set up campaigns in Meta Ads.
- Monitor daily performance and respond to changes.
- Optimize budgets, audiences, placements, and campaign structures.
- Analyze metrics, diagnose performance drops, and identify optimization opportunities.
- Test audiences, offers, and creatives; recommend new creative directions.
- Check tracking and conversion events, prepare reports, and troubleshoot account or ad issues.
🛠️ Requirements
- Strong hands-on experience with Meta Ads.
- Experience independently managing multiple advertising accounts simultaneously.
- Good understanding of performance marketing and key metrics such as CPL, CPA, CTR, CPM, CR, etc.
- Ability to identify optimization opportunities and make data-driven decisions independently.
- Hands-on experience with Lead Generation campaigns.
- Good understanding of cold audiences, retargeting, and Lookalike audiences.
- Experience testing different audiences and advertising creatives.
- Strong attention to detail when working with advertising budgets.
- Ability to manage your area of responsibility independently without constant supervision.
- Working English for advertising platforms, ad copy, and day-to-day work communication.
✨ Benefits
- Part-time position.
- Fully remote work.
- Multiple advertising accounts and projects.
- Long-term cooperation.
- Working hours and compensation discussed individually based on experience.
Full job description
We are looking for a Part-time PPC / Meta Ads Specialist to take ownership of the day-to-day management and optimization of multiple advertising accounts.
The specialist will manage 3–5 advertising accounts, with the exact number to be discussed and agreed with the candidate.
The role is focused on hands-on campaign management, performance analysis, testing, and continuous optimization.
What you will do
- Launch and set up advertising campaigns in Meta Ads.
- Monitor campaign performance on a daily basis and respond promptly to changes.
- Optimize budgets, audiences, placements, and campaign structures.
- Analyze key performance metrics and identify the reasons behind performance drops.
- Test new audiences, offers, and advertising creatives.
- Provide recommendations for new advertising creatives.
- Monitor the accuracy of tracking and conversion events.
- Prepare regular performance reports.
- Discuss results, challenges, and optimization ideas with the PPC Team Lead.
- Troubleshoot issues related to advertising accounts, ads, and moderation.
Requirements
- Strong hands-on experience with Meta Ads.
- Experience independently managing multiple advertising accounts simultaneously.
- Good understanding of performance marketing and key metrics such as CPL, CPA, CTR, CPM, CR, etc.
- Ability to identify optimization opportunities and make data-driven decisions independently.
- Hands-on experience with Lead Generation campaigns.
- Good understanding of cold audiences, retargeting, and Lookalike audiences.
- Experience testing different audiences and advertising creatives.
- Strong attention to detail when working with advertising budgets.
- Ability to manage your area of responsibility independently without constant supervision.
- Working English for advertising platforms, ad copy, and day-to-day work communication.
Nice to have
- Experience working with real estate projects.
- Experience with the Dubai / UAE market.
Benefits
- Part-time position.
- Fully remote work.
- Multiple advertising accounts and projects.
- Long-term cooperation.
- Working hours and compensation discussed individually based on experience.
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