Cricut® empowers people to make and personalize almost anything—from custom cards and apparel to everyday items and home décor. Our smart cutting machines, design apps, and materials make creativity easy and accessible for everyone. We believe everyone is born creative, and our mission is to put the power of handmade into the hands of all. With a passionate community of Makers around the world, Cricut helps turn inspiration into real, tangible creations—one project at a time.
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Responsible for driving sales growth, account management, and business development across key Latin American markets, including Argentina, Uruguay, Paraguay and Bolivia. Manage and strengthen relationships with existing distributors, retailers, and strategic partners to achieve sales objectives and expand Cricut's market presence. Identify, develop, and onboard new distributors, retailers, and commercial partners to accelerate regional expansion and unlock new business opportunities. Oversee sales performance, inventory planning, product availability, and sell-in/sell-out execution to ensure sustainable growth. Collaborate closely with Sales, Marketing, and Operations teams to develop commercial strategies, execute promotional initiatives, and maximize business performance across the assigned territories.
Major Activities
Communicate with the Sales, Merchandising, and Operations teams to ensure the accurate and timely ordering and transfer of goods to retail partner stores, distribution centers, and eCommerce channels (.com).
Partner with the Order Management and EDI teams to ensure purchase orders are processed accurately and on time.
Analysis: Collaborate with the Sales team to support promotional activities, and provide sales and inventory analyses to manage discontinued products, minimize markdowns, and maintain service level goals.
Cross-Functional Communication: Partner with demand planners, wholesale management, sales, merchandising, operations, and product teams to address inventory-related issues and provide actionable solutions.
Order Management: Work closely with the Cricut order processing team to ensure customer purchase orders are executed according to supply chain requirements. Manage and minimize customer chargebacks related to supply chain issues.
Inventory Management: Collaborate with the Sales Director, Sales Support, and Inventory Management teams to review and analyze inventory levels of planogram (POG) merchandise.
Buying Team Integration: Actively engage with all buying team members to foster a positive, proactive, and collaborative working environment.
Merchandising
Analysis
Documentation
Communication
Systems Usage
Performance Measures
Metrics Utilized
Other skills and attributes:
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