Senior Strategist - Healthcare Advertising

About the role

The Senior Strategist at Avalere Health plays a pivotal role in defining and advancing brand strategy for healthcare clients, leading key strategic workstreams from discover through activation. Combining deep analytical thinking, commercial understanding, creativity and scientific curiosity, they transform complex research, behavioural insight, cultural context and market intelligence into compelling strategic recommendations that inspire clients and creative teams alike.

As part of a multidisciplinary team, the Senior Strategist contributes to the development of brand positioning, messaging, creative strategy, and omnichannel experiences.

This role is suited to an individual who is curious, articulate, and energized by solving complex healthcare challenges with simplicity and insight.

About Avalere Health United by one profound purpose: to reach EVERY PATIENT POSSIBLE. At Avalere Health, we ensure every patient is identified, treated, supported, and cared for. Equally. Our Advisory, Medical, and Marketing teams come together – powerfully and intentionally – to forge unconventional connections, building a future where healthcare is not a barrier and no patient is left behind.  Achieving our mission starts with providing enriching, purpose-driven careers for our team that empower them to make a tangible impact on patient lives. We are committed to creating a culture where our employees are empowered to bring their whole selves to work and tap into the power of diverse backgrounds and skillsets to play a part in making a difference for every patient, everywhere.  Our flexible approach to working allows our global teams to decide where they want to work, whether in-office or at home based on team and client need. Major city hubs in London, Manchester, Washington, D.C., and New York, and smaller offices globally, serve as collaboration hubs allowing our teams to come together when it matters. Homeworkers are equally supported, with dedicated social opportunities and resources.   Our inclusive culture is at the heart of everything we do. We proudly support our employees in bringing their whole selves to work with our six Employee Network Groups – Diverse Ability, Family, Gender, LGBTQ+, Mental Health, and Race/Ethnicity. These groups provide opportunities to promote diversity, equity, and inclusion and to connect, learn, and socialise through regular meetings and programs of activity. We are an accredited Fertility Friendly employer with our Fertility Policy, enhanced parental leave, and culture of flexibility ensuring every employee feels supported across their family planning journey and can work in a way that suits their family’s needs.  We are deeply invested in supporting professional growth for our employees through day-to-day career experiences, access to thousands of on-demand training sessions, regular career conversations, and the opportunity for global, cross-capability career moves.   We take pride in being part of the Disability Confident Scheme. This helps make sure you can be interviewed fairly if you have a disability, long term health condition, or are neurodiverse. If you'd like to apply and need adjustments made, you can let us know in your application. What we can offer You'll receive up to a 7% pension contribution, life insurance, income protection, and private medical insurance for peace of mind. Enjoy flexible working arrangements, including flexible hybrid working, along with the option to work from anywhere across the globe two weeks each year. We provide 25 days of annual leave plus two personal well-being days, along with gifted end-of-year holidays and an early Summer Friday finish in June, July, and August.  Access free counselling through our employee assistance program, as well as personalized health support. Enhanced maternity, paternity, family leave, and fertility policies provide support across every stage of your family-planning journey, as well as on-demand support from our partner Peppy. You can also benefit from continuous opportunities to professionally develop with on-demand training, support, and global mobility opportunities across the business.   We encourage all applicants to read our candidate privacy notice before applying to Avalere Health.

What you'll do

Lead the development of brand positioning, value propositions, messaging architectures, brand narratives and experience strategies.

Develop strategic frameworks that help clients make confident commercial and brand decisions.

Translate complex scientific and commercial information into clear strategic direction.

Identify unmet needs, customer tensions and growth opportunities across the customer journey.

Direct competitive audits, landscape assessments and cultural analyses.

Partner with creative teams to deliver insight-led campaigns.

Create inspiring briefs and guide creative development.

Build trusted client relationships and lead strategic discussions.

Present recommendations with confidence and impact.

Foster collaboration across client service, medical, creative, engagement and analytics teams.

Guide junior strategists through research, synthesis, storytelling and presentation development.

Contribute to new business pitches and growth initiatives.

Identify opportunities to improve strategic processes and capability.

About you