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Senior Specialist, Strategic Account Intelligence

🕒 3 days ago
Account IntelligenceOutbound EngagementMarket ResearchSocial Listening

📜 Description

  • Conduct deep research across priority global strategic accounts to understand their business context and market environment.
  • Leverage Talkwalker insights and social listening to identify timely reasons to engage prospective customers.
  • Identify and map complex buying groups and decision-makers across global strategic accounts.
  • Design and execute account-specific outbound strategies using various channels.
  • Develop high-value account intelligence assets to support strategic account activation.
  • Maintain accurate account intelligence and outbound activity within relevant systems.

🛠️ Requirements

  • Some years of experience in outbound, sales development, account development, growth, market intelligence, social listening, insights, or a commercially focused research role within a B2B environment or equivalent combination of education / experience.
  • Hands-on experience with outbound activity, including email, LinkedIn and phone-based outreach.
  • Strong interest in and working familiarity with social listening, digital marketing, brand reputation, consumer behaviour, customer insight and market trends, with the ability to turn these signals into commercially relevant account intelligence.
  • Strong research skills, with the ability to connect account activity, market context, stakeholder priorities and business challenges into a clear reason to engage.
  • Strong written and verbal communication skills, with the ability to turn complex insight into clear, relevant and human outbound messaging.
  • Good understanding of enterprise sales cycles and how strategic account engagement differs from higher-volume prospecting.
  • Hands-on experience using Talkwalker, or an equivalent social listening and insights platform is required. Experience with Gong Engage, Salesforce, LinkedIn Sales Navigator, 6sense, Cognism or similar platforms is a strong advantage.
  • Additional language skills in French, German, Italian, Spanish, Portuguese or Arabic would be desirable.
  • Please note that the role may include up to 10% of travel to client sites and events, other Hootsuite offices, etc.
  • Accountability: holds self accountable to meet commitments.
Cloudflare

Commercial Account Executive (German speaking)

Cloudflare👥 10,000+ employees🏢 Computer And Network Security🤝 B2B
🔥 23 hours ago

As a Commercial Account Executive, you will drive growth by managing enterprise-level client relationships, leading sales cycles, and positioning Cloudflare's solutions to meet complex IT needs.

Cloud NetworkingSecurityEdge ComputingB2B Sales

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