Senior Lifecycle Marketing Manager (Remote)
Lead lifecycle marketing initiatives to enhance client relationships and drive growth across a network of veterinary hospitals through data-driven strategies and personalized communications.
A global technology company whose products are used by billions of people every day. Their consumer products organization builds at the intersection of technology, design, and culture, and their marketing team is known for work that shows up in the real world.
Start Date: ASAP
Length: 1 year
Hourly Rate: $2,700/week
Location: NYC preferred, LA secondary (Must be okay with working EST hours)
Hours: 40 hours/week, Paid Holidays
This role sits on the global brand team supporting one of the company's flagship consumer product lines, at a moment when the team is building new creative capabilities in-house.
About the Role
The Brand Marketing Manager supports the Global Brand Lead across non-campaign and special projects, including large-scale brand events, standing up a new in-house social content studio, and additional initiatives as they develop.
This role works across internal and external teams to maintain brand excellence across all touchpoints, partnering closely with product marketing and social teams to keep consumer insight and business impact at the center of every execution. They will also own the marketing calendar and partner directly with a few of the brand's leads to outline what's in the pipeline and the marketing positioning for creative briefs — likely co-generating those briefs alongside the team.
Successful candidates are cross-functional thinkers and doers. They are fluent in global brand strategy and in all things social, experienced in agency relationships and the creative development process, and operationally rigorous. They communicate clearly and persuasively with senior executives in writing and in person, and they have a strong eye for creative and social output along with the ability to influence others toward good creative decisions.
What You'll Do
Required Qualifications
Preferred Qualifications
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
Lead lifecycle marketing initiatives to enhance client relationships and drive growth across a network of veterinary hospitals through data-driven strategies and personalized communications.
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