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Staff Product Manager, Marketing Platform

🕒 3 days ago
Product ManagementCampaign ManagementPerformance MarketingAI Engine Optimization
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📜 Description

  • Define the roadmap for ad tracking and measurement, ensuring robust infrastructure.
  • Drive multi-touch attribution strategies across various advertising channels.
  • Lead the AI Engine Optimization strategy to enhance customer visibility in AI-driven searches.
  • Manage and mentor a PM team, fostering their professional growth.
  • Collaborate with cross-functional teams to deliver high-quality product features.

🛠️ Requirements

  • 8–10+ years of product management experience in ads, martech, or performance marketing.
  • Deep SaaS background, preferably in vertical SaaS.
  • Proven track record in shipping sophisticated ads or marketing technology products.
  • Prior people management experience with a focus on coaching PMs.
  • Expert-level fluency in digital advertising, including Google Ads and Meta.

✨ Benefits

  • Company-paid medical
  • Dental
  • Vision with 100% employer paid options
  • 401k match and telehealth options including memberships to One Medical.
  • Parental leave and support, including up to $20k in fertility services.
  • Financial planning tools and legal advisory services.
Full job description

Ready to be a Titan?

Marketing Pro helps ServiceTitan customers leverage their operational data for automated and one-time marketing campaigns across email, SMS, direct mail, reputation, social, and paid advertising, tying that activity back to booked jobs and revenue. The product is in the middle of a real transformation: instead of handing shop owners a set of manual marketing tools, we're building a system that pulls rich operational data straight from ServiceTitan, the system of record for the trades, and uses it to automate and optimize marketing on their behalf. AI is what makes that shift possible, and this role sits at the center of building it.

We're hiring a Staff Product Manager capable of owning outcomes across multiple areas of the product rather than a single feature line. This role is for someone who has shipped martech products before, understands how campaign automation, attribution, and onboarding/activation connect to each other, and can move fluidly between them as priorities shift. You'll work closely with engineering, design, product analytics, customer support, and the marketing/GTM teams, and you'll report to a Group PM overseeing the broader Marketing Pro product line.

What you'll do

  • Own product outcomes across multiple Marketing Pro domains (e.g., email, SMS, automated campaigns, attribution and reporting, onboarding and activation, etc.), reprioritizing your focus as the business needs shift.

  • Develop a strong, strategic point of view on the future of marketing technology, the competitive landscape, and how ServiceTitan can unlock its platform and data advantages to deliver outsized ROI to our customers.

  • Translate business objectives and customer and market signals into a tightly prioritized roadmap, and define the metrics, such as adoption, activation speed, and attributed revenue, that prove it's working.

  • Run betas and phased rollouts, and let the results, not opinion, decide what scales and what gets cut.

  • Engage users to identify opportunities, validate concepts, and represent Marketing Pro directly in customer conversations.

  • Partner with engineering and design to turn strategy into shipped product.

  • Align sales, customer success, support, and marketing on positioning and rollout for what you build.


What you'll bring

  • 6+ years of product management experience, with hands-on martech experience across multiple domains that overlap with Marketing Pro's capabilities (email, SMS, automated campaigns, attribution and reporting, onboarding and activation, etc.). 

  • A proven record of building and shipping products in a fast-paced environment where priorities and requirements change frequently, partnering closely with engineering and design.

  • A strong, demonstrated sense of ownership. You take problems end to end, from strategy through to the metrics that prove it worked, and you have specific examples to back that up.

  • A track record of innovation and measurable impact, not just execution. We're looking for someone who can point to specific things they built or changed that moved the business.

  • Strong quantitative instincts. You're comfortable defining metrics, reading data yourself, and making the call when evidence is incomplete.

  • Fluency using AI in your own workflow (research, analysis, writing, prototyping), plus a sharp instinct for where AI can change the product itself.

  • Excellent written and verbal communication, including the ability to present confidently to customers, leadership, and in webinars or other public settings.

  • Experience in home services, field services, or SMB SaaS is a plus but not required.

Be Human With Us:
Being human isn’t about checking every box on a list. It’s about the experiences we have, people we meet, and the perspectives we share. So, if you have the skills but are hesitant to apply because of your background, apply anyway. We need amazing people like you to help us challenge the conventional and think differently about the problems that we’re solving. We’re in this together. Come be human, with us. 


Use of AI Technology:

We use technology, including automated and AI-assisted tools, to support certain aspects of our recruitment process. These tools are designed to improve efficiency and enhance the candidate experience. AI tools are not used to make hiring decisions; all hiring decisions are made by our hiring teams.


What We Offer:

When you join our team, you’re not just accepting a job. You’re making a career move. Here’s how we’ll support you in doing some of the most impactful work of your career:

  • Flextime, recognition, and support for autonomous work: Flexible time off with ample learning and development opportunities to continue growing your career. We offer a comprehensive onboarding program, leadership training for Titans at all levels, and other programs and events. Great work is rewarded through Bonusly, peer-nominated awards, and more.
  • Holistic health and wellness benefits: Company-paid medical, dental, and vision (with 100% employer paid options and 90% coverage for dependents), FSA and HSA, 401k match, and telehealth options including memberships to One Medical.
  • Support for Titans at all stages of life: Parental leave and support, up to $20k in fertility services (i.e. IUI and IVF), surrogacy, and adoption reimbursement, on demand maternity support through Maven Maternity, free breast milk shipping through Maven Milk, pet insurance, legal advisory services, financial planning tools, and more.

At ServiceTitan, we celebrate individuality and uniqueness. We believe that the convergence of fresh perspectives and experiences from all walks of life is what makes our product and culture so great. We strongly encourage people from underrepresented groups to apply. We do not discriminate against employees based on race, color, religion, sex, national origin, gender identity or expression, age, disability, pregnancy (including childbirth, breastfeeding, or related medical condition), genetic information, protected military or veteran status, sexual orientation, or any other characteristic protected by applicable federal, state or local laws.

ServiceTitan is committed to fair and equitable compensation for all of our employees. We thoughtfully consider a wide range of factors when determining individual compensation, which may change over time. We comply with all applicable minimum wage laws. For candidates in the United States, the good faith salary ranges estimate for this role is Zone 1: $179,900 USD - $269,900 USD Applicable for: CA, CT, DC, MD, MA, NJ, NY, VA, and WA Zone 2: $168,200 USD - $252,200 USD Applicable for: All other US locations. International Compensation for candidates residing outside the United States will vary by location and will be discussed during the hiring process. Actual compensation within a range is determined by factors including relevant experience, skill set, qualifications, and performance. In addition to base salary, our total compensation package includes an annual bonus, equity, and a holistic suite of benefits.
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