Develop and produce high-volume, direct-response ad creatives for paid channels, owning concepts, copy, and the conversion narrative from ad through funnel while iterating on performance data.
Develop direct-response creative concepts for DTC campaigns by researching customer motivations, building persona-led concept frameworks, and producing ad batches designed to drive clicks and conversions.
Manage Meta campaigns across ecommerce accounts, owning budgets, pacing, testing, and optimization while using performance data to improve creative, landing pages, and profitability.
Lead creative strategy for a growing DTC brand by turning customer, product, and performance insights into scalable ad concepts, testing systems, and clear direction for creative teams.
Coordinate ad operations for a high-volume DTC creative pipeline by checking and logging ads, tracking creator and editor deliveries, and verifying retainer counts so campaigns are accurate and ready to launch.
Manage TikTok Shop operations and affiliate campaigns for DTC and e-commerce brands, recruiting creators, developing conversion-focused content, tracking performance, and coordinating directly with clients.
Oversee day-to-day DTC e-commerce operations by coordinating marketing partners, monitoring Shopify and campaign execution, troubleshooting issues, and keeping cross-channel initiatives on track.
Own Meta advertising end to end, from campaign execution and creative testing to tracking, reporting, and scaling, with a focus on acquiring qualified prospects and customers at sustainable economics.
Generate qualified sales appointments for payment-processing solutions by cold-calling business owners, uncovering their needs, qualifying opportunities, and maintaining accurate CRM records while meeting sales KPIs.
Own technical troubleshooting, integrations, automations, and QA workflows while resolving data issues and supporting campaign operations and non-technical teams.
Support complex M&A transactions from financial modeling and due diligence through deal execution, creating accurate analysis and polished client-facing materials while coordinating with internal and external stakeholders.
Own the technical development and infrastructure of DTC Shopify storefronts, building custom themes, apps, integrations, and backend services while improving performance, reliability, and commerce operations.
Support criminal defense attorneys by preparing cases for trial, drafting legal documents, reviewing evidence, conducting research, and coordinating case files and communications.
Build and maintain full-stack e-commerce applications with direct Meta integrations, including OAuth, APIs, Pixel tracking, and conversion workflows, while improving performance and supporting Shopify functionality.
Manage a founder’s personal and lifestyle operations, including travel, scheduling, household coordination, and urgent logistics, while anticipating needs and handling sensitive matters with discretion.
Own the performance, growth, and account health of multiple Amazon brands, leading PPC strategy, resolving marketplace issues, optimizing listings, and guiding clients with data-driven recommendations.
Analyze large Amazon datasets to reconcile claims, identify discrepancies, and produce accurate recovery reports, using Python and pandas to support financial recovery across client accounts.
Build and run a creator program by sourcing and managing UGC creators and influencers, coordinating content from outreach through delivery, and tracking performance to grow a reliable pipeline for paid and organic campaigns.
Create polished static ads and social media graphics that reflect brand identity, perform across social platforms, and translate creative briefs into engaging visual content.
Own performance creative strategy by analyzing ad results, identifying winning hooks and formats, and turning insights into briefs and scripts for the next round of DTC ads.
Edit high-volume, direct-response vertical ads from scripts and raw footage, creating polished short-form videos and hook variations for Meta, TikTok, and YouTube on tight turnaround times.
Create short, polished AI-generated video ads from creative scripts, using varied visual styles and iterative prompting to showcase the brand’s product and support paid social campaigns.
Manage paid social campaigns for a DTC ecommerce brand, testing creative, controlling budgets, scaling winning ads, and reporting on performance using business metrics such as ROAS, CPA, AOV, and contribution margin.
Create short, paid-ad-ready AI video ads from scripts and briefs, owning the process from prompting and generation through selecting takes, integrating products, editing, and adding captions.
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