🕒 2 days ago
Lead BOI’s US growth strategy and team, building pipeline through demand generation, partnerships, positioning, and AI-enabled workflows while improving conversion and shaping the company’s go-to-market approach.
Head of Growth / Senior Growth Manager
🔥 21 hours ago
📍 Worldwide - Remote💰 €100k - €120k / year🎙️ Leadership💊 Growth Marketing Manager📢 🇬🇧 English Required💼 Full-Time
Demand GenerationProduct MarketingSales EnablementCampaign Strategy
📜 Description
- Plan and run integrated campaigns for product launches, category events, and company announcements.
- Own demand generation across paid, owned, and earned channels, tracking performance through closed-won revenue.
- Run an industry awards program and activate community and micro-influencer opportunities for distribution and brand building.
- Build automated growth workflows connecting HubSpot, product data, and marketing channels, with reporting from first touch to closed-won.
- Use AI tools such as Claude to reduce manual work and document reusable processes.
- Develop product positioning, launch plans, customer stories, newsletters, website updates, and sales enablement materials.
🛠️ Requirements
- Six to eight years of experience in a high-growth environment, ideally in B2B software, with ownership of growth, content, or demand generation.
- A track record of demand generation or content programs that generated measurable pipeline.
- Hands-on experience building or operating marketing automation, data integrations, analytics infrastructure, or AI-enabled growth workflows.
- Strong technical fluency with marketing automation, analytics, CMS tools such as Framer or Webflow, and the ability to work with engineering.
- Proficiency with Claude or similar AI tools; familiarity with skills, plugins, and workflow automation is valued.
- Experience in B2C growth, product-led growth, referrals, or word-of-mouth programs is relevant.
- SEO and GEO experience, excellent design judgment, strong English writing, and an organized, autonomous working style.
✨ Benefits
- Base salary of €100,000 to €120,000 annually, with flexibility up to €130,000 for an exceptional candidate. Equity is offered through a VSOP plan. Visa sponsorship is not available.
Full job description
About the Role
Lead growth across demand generation, product marketing, and sales enablement at a remote-first B2B SaaS company focused on user-led growth. You will own the full funnel from campaign strategy through closed-won, while building the systems and reporting that help the business scale.
What You'll Do
Plan and run integrated campaigns for product launches, category events, and company announcements.
Own demand generation across paid, owned, and earned channels, and track performance through closed-won revenue.
Run an industry awards program and activate community opportunities for distribution and brand building.
Grow a micro-influencer program with industry practitioners, investors, and software operators.
Build and automate growth workflows that connect HubSpot, product data, and marketing channels.
Develop tracking and reporting infrastructure to understand what drives results from first touch to closed-won.
Use AI tools such as Claude and related workflow capabilities to reduce manual work and document reusable processes.
Develop product positioning, launch plans, customer stories, newsletters, website updates, and sales enablement materials.
Collaborate with leadership and colleagues across content, SEO, partnerships, design, product, and sales.
What We're Looking For
Six to eight years of experience in a high-growth environment, ideally in B2B software, with ownership of growth, content, or demand generation.
A track record of demand generation or content programs that generated measurable pipeline.
Hands-on experience building or operating marketing automation, data integrations, analytics infrastructure, or AI-enabled growth workflows.
Strong technical fluency with marketing automation, analytics, CMS tools such as Framer or Webflow, and the ability to work with engineering.
Proficiency with Claude or similar AI tools; familiarity with skills, plugins, and workflow automation is valued.
Experience in B2C growth, product-led growth, referrals, or word-of-mouth programs is relevant.
SEO and GEO experience, excellent design judgment, strong English writing, and an organized, autonomous working style.
Compensation & Benefits
Base salary of €100,000 to €120,000 annually, with flexibility up to €130,000 for an exceptional candidate. Equity is offered through a VSOP plan. Visa sponsorship is not available.
Location
Remote, with required availability within three hours of Central European Time. Eligible work locations are not specified.
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