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Product Marketing Manager, Radar

📅 Jun 3
Product MarketingGrowth MarketingGo-to-market StrategyMessaging And Positioning

📜 Description

  • Serve as an early strategic partner on new offerings, shaping product direction and defining target segments.
  • Drive end-to-end product launches, including defining audience segments and executing launch activities.
  • Develop differentiated messaging and positioning to equip GTM teams with effective marketing content.
  • Create high-impact thought leadership content to drive awareness and demand.
  • Collaborate with product, sales, and marketing teams to identify opportunities for product adoption.

🛠️ Requirements

  • 5+ years of product marketing or growth marketing experience at a technology company.
  • Excellent verbal and written communication skills, translating technical features into benefits.
  • Track record of working cross-functionally across product, sales, and growth teams.

Benefits

  • Equity
  • Company bonus or sales commissions/bonuses; 401(k) plan; medical
  • Dental
  • Vision
Full job description

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About the team

Our Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Partnerships, Demand Generation and Campaigns to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch. We also drive both self-serve and sales-sold marketing efforts.

We’re seeking a product marketer to drive the end-to-end GTM strategy and execution for Radar. As a Product Marketing Manager, you will shape the product roadmap, own product-level messaging and positioning, create differentiated content for events and presentations, support product launches, and enable sales. Reporting to the Fraud and Risk PMM Lead, you’ll partner with product and sales teams to drive awareness and adoption in a rapidly evolving market.

What you'll do

  • Serve as an early strategic partner on new offerings — shaping product direction, defining target segments, and building the GTM foundation (positioning, packaging, pricing narrative) from zero to one.
  • Drive end-to-end product launches, including define audience segments, gather user insights, craft launch narratives, inform pricing and packaging, ensure cross-functional readiness, and execute launch activities
  • Develop differentiated messaging and positioning, equip GTM teams with knowledge and content to sell and market effectively
  • Create high-impact thought leadership content
  • Work closely with product, sales, data science, pricing and cross-functional marketing teams to identify new opportunities to drive awareness, demand, and adoption of our products and build the right marketing strategies

Who you are

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply.

Minimum requirements

  • 5+ years of product marketing or growth marketing experience at a technology company
  • Excellent verbal and written communication skills, with experience translating technical features into benefits for a technical audience
  • Track record of working cross-functionally across product, sales, and growth teams to drive business outcomes
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