Lead design for Toast Retail's Experience Platform, creating exceptional onboarding experiences for diverse retail customers while leveraging AI tools for prototyping and workflow optimization.
Senior Manager, Programs & Event Design
📜 Description
- Explore and prototype new creative possibilities by partnering with designers, writers, producers, and marketers to identify where AI meaningfully improves quality, consistency, speed, or scale
- Turn emerging AI capabilities into tangible prototypes, tools, and experiences that creative teams can evaluate and adopt into daily workflows
- Design and build AI-enabled tools, utilities, templates, and workflows that address real needs across Brand Marketing, connecting creative platforms, content systems, and AI models
- Serve as a hands-on creative technology partner, facilitating workshops and creating accessible resources like playbooks, templates, and prompt patterns to help teams confidently use AI
- Help evolve Snowflake's brand systems for an AI-enabled world by defining how voice, visual identity, and design principles are represented in AI tools and establishing guardrails for responsible experimentation
- Stay connected to the creative technology landscape by actively evaluating emerging models, platforms, and tools for relevance to brand and marketing work
🛠️ Requirements
- 7+ years of experience in creative technology, design technology, digital experience, creative innovation, prototyping, design systems, or related multidisciplinary field
- Portfolio or case studies demonstrating how you have used technology to solve creative, brand, design, content, or marketing problems
- Demonstrated experience applying generative AI to real creative or marketing workflows
- Strong creative and design foundations including understanding of brand systems, visual and verbal identity, user experience, and creative production
- Hands-on ability to make ideas tangible through prototypes, interactive experiences, workflow automation, or lightweight internal tools
- Comfort working with AI models, prompting techniques, APIs, structured data, and prototyping or automation platforms; ability to independently build and test functional ideas
- Experience connecting tools and systems through low-code platforms, custom scripting, APIs, or similar methods
- Strong communication and facilitation skills across creative, marketing, technical, and executive audiences
✨ Benefits
- Information: careers.snowflake.com
Full job description
At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done.
WHO WE ARE
Snowflake delivers the AI Data Cloud — a global network where thousands of organizations mobilize data with near-unlimited scale, concurrency, and performance. Inside the AI Data Cloud, organizations unite their siloed data, easily discover and securely share governed data, and execute diverse analytic workloads. Wherever data or users live, Snowflake delivers a single and seamless experience across multiple public clouds. Snowflake’s platform is the engine that powers and provides access to the AI Data Cloud, creating a solution for data warehousing, data lakes, data engineering, data science, data application development, and data sharing. Join Snowflake customers, partners, and data providers already taking their businesses to new frontiers in the Data Cloud.
WHO YOU ARE
As Senior Manager, Programs and Event Design, you will be responsible for driving Snowflake's events, campaigns and programs, bringing the brand to life.
We are looking for a hands-on design leader to join our Brand Design team. The ideal candidate is a master of the craft with a high attention to detail, who can take an idea from first sketch to production-ready files and guide a team doing the same. The work spans event identities and kits of parts, keynote and stage environments, booths and activations, signage and print, digital promotional banners, and the campaign artwork that other teams build from. You will have a systems-orientation to your work, bringing to life beautiful and sustainable designs that can adapt to many different outputs with consistency and unique brand ownership.
You are a collaborative and adaptable creative, leading a small and growing team of designers while also working with the broader team across the Brand & Creative department.
You must be someone who is a self-starter with a can-do attitude. A designer who loves design exploration but also thrives with fast paced environments. You are able to manage your own projects in a timely manner, work with internal and external partners, and are able to present your work to stakeholders and explain your design thinking. You will create your work with a high attention to detail and craft.
This role reports into the Brand Design function and will be based in the Menlo Park, CA office.
WHAT YOU’LL DO
Work within the Brand Design team which is responsible for the creative and art direction of the company, driving a unified brand identity across diverse marketing assets
Lead, develop and grow a team of talented Brand Designers
Work with creative partners to develop concepts and designs that can be executed across all channels, ensuring deliverables are on time and on brief
Engage collaboratively across marketing with copywriters, demand gen, field, events, content, customer, and product marketing to brainstorm ideas that engage Snowflake customers and prospects to drive purchase intent
Deliver on a wide-range of projects including demand generation and product marketing assets, landing pages, infographics, guides/eBooks, social media campaigns, event spaces, sales tools, partnerships, advertising and other go-to-market assets that drive visibility for and interest in Snowflake
Develop and oversee digital and print design projects from concept to delivery, ensuring assets support design principles and best practices, and follow corporate standards related to visual style and branding guidelines
Accomplish all identified project goals for visual design, brand strategy and user experience
Stay current on industry trends and inform creative partners on digital processes, technologies, trends, and potential opportunities to accomplish seamless customer experience
Help to identify and implement efficiency improvements for design processes through use of in-house AI tools
WHAT YOU’LL HAVE
10+ years creative expertise in design at an agency, design studio or internal marketing team
Must be a conceptual design thinker, able to develop concepts and original graphics and be comfortable taking your designs to production-ready files
Deep understanding of design theory with excellent skills in visual storytelling through color, image, typography, composition
Experience designing large-scale live events, including stages, environments and booths
Track record of impact in a fast-paced environment, juggling multiple projects, meeting deadlines, and maintaining high-quality design output
Strong communication and collaboration skills; capable of working seamlessly within a team and with various stakeholders to meet deadlines
Detail-oriented approach to design, ensuring pixel-perfect visuals when developing simple and elegant design solutions to solve complex design problems
Exceptional written and oral communication skills
You are fearless, boundlessly creative and relentlessly attentive to detail
Comfortable with adopting new technologies and you consider yourself technically-inclined
Must have an online portfolio and clearly able to discuss your role on each project
PREFERRED SKILLS AND EDUCATION
Proven experience with over 10 years working in creative design field
Expert knowledge of industry-standard Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects), Figma, PowerPoint
Experience using AI-assisted design workflows to speed up production, such as resizing, versioning and banner variants
Experience with Wrike, Canva, and Workfront is a plus
Bachelor degree in Art, Graphic Design, Marketing Communications, or similar discipline
Will accept any suitable combination of education, experience, or training
LET’S DO THIS!
The Snowflake Brand & Creative team is a tight-knit, dynamic group of creators and makers who are responsible for shaping the future of the Snowflake brand. We’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake. If you want to play a part in creating this global iconic brand, we want to hear from you!
This is a hybrid role, with a dedicated three days in the Menlo Park and/or Dublin CA offices.
Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
Similar jobs
Search more Product Designer jobsStaff Product Designer, T:0 (Agentic) Finance
Leads end-to-end product design for agentic finance experiences, translating complex financial workflows into approachable products across desktop, mobile web, and native apps while shaping product strategy and customer outcomes.
Own end-to-end product design across mobile and web, using research, experimentation, and strong visual craft to improve marketplace experiences while shaping product direction and mentoring designers.
Design end-to-end payment experiences across terminals, mobile SDKs, and regional checkout flows, translating complex technical and regulatory requirements into intuitive, polished interfaces.
Own end-to-end product design for major sports digital experiences across responsive web and native mobile, shaping user journeys, design systems, and polished interfaces while guiding delivery and mentoring designers.
