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Vice President, Marketing

🕒 22 days ago
B2B MarketingMarketing LeadershipDemand GenerationAccount-based Marketing
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📜 Description

  • Lead and develop a 12-person marketing team across multiple functions and geographies.
  • Set marketing-sourced pipeline and revenue targets, define funnel metrics and OKRs, and partner with GTM Operations on performance dashboards.
  • Build a segmented demand generation strategy across NAMER and EMEA, including ABM, lifecycle marketing, and hosted events.
  • Lead positioning, messaging, content strategy, and brand development.
  • Partner with Sales, Customer Experience, Product, Partnerships, and GTM Operations to improve performance from MQL to close.

🛠️ Requirements

  • Experience: 12+ years in B2B marketing, including 5+ years leading multi-disciplinary marketing teams of a comparable size and 3+ years marketing services solutions to enterprise buyers.
  • Industry and Domain Depth: Experience in legal tech, private equity, or private markets, ideally marketing AI-native services
  • Full-Funnel Leadership: Proven ownership of a complete marketing remit spanning brand and communications, positioning, demand generation, product marketing, and content, with a track record of setting and hitting marketing-sourced pipeline and revenue targets.
  • Enterprise and Regulated Market Expertise: Experience running account-based, multi-touch campaigns for C-suite personas and enterprise buying committees in highly regulated industries.
  • Global Operating Experience: Experience leading a marketing function across NAMER and EMEA, paired with an experimentation mindset that prioritizes tests and ships them quickly.

✨ Benefits

  • Twice yearly team offsites for in-person collaboration
  • Paid flexible time off policy
  • Paid parental leave and benefits
  • Employer-supported retirement contributions, varying by country
  • Monthly phone and internet reimbursement
  • Company-sponsored learning and development resources
  • Department budgets for professional development
  • Various options for medical
  • Dental
  • Vision insurance
Full job description

About Ontra
Ontra is the leader in AI-powered solutions for the private markets. Powered by industry-leading AI, data from over 2 million contracts, and a global network of legal professionals, Ontra automates critical private market workflows across the fund lifecycle. Ontra’s solutions transform unstructured data trapped in static documents into actionable intelligence, enabling firms to accelerate contracts, streamline compliance, and automate entity management. Trusted by more than 1,000 global GPs, investment banks, law firms, and advisors – including nine of the top ten PEI-ranked firms worldwide – Ontra helps firms focus on what’s important.

Our Culture
Ontra is built for people who want real ownership from day one in an environment that’s built to support it. Our customers are sophisticated, and our work reflects that. AI is engrained in how we work, and curiosity about it is part of who we are.

Ontranauts are sharp, genuinely collaborative, and invested in each other's success. They are excellent at what they do and even better to work with. That combination is rare, and we don't take it for granted. Learn more about our values.

About the Role

For this job, we are currently only hiring candidates based in the New York City Metropolitan area, or who are willing to relocate.

Ontra is seeking a VP, Marketing, reporting to our Chief Revenue Officer, to oversee our Marketing team.

We're looking for someone excited to develop and lead a global marketing function that drives rapid, profitable growth, unite demand generation, product marketing, content, brand, events, and communications under a single data-driven operating plan, and establish Ontra as the premier name in AI-native services for private markets.

If you're a results-driven leader who owns the number, pairs strategic vision with strong execution, builds high-performing teams across geographies, and influences cross-functional partners through collaboration and curiosity, we'd love to get to know you.

What You'll Do

  • Lead a World-Class Marketing Organization: Assess, shape, and lead a team of 12 across multiple sub-functions, recruiting and developing top-tier marketers who deliver against pipeline and NRR targets.

  • Own the Growth Number: Set annual targets for marketing-sourced pipeline and revenue, define supporting funnel metrics and OKRs, and partner with GTM Ops on performance dashboards that keep the team accountable.

  • Power a Global Demand Engine: Design and run a segmented demand generation strategy across NAMER and EMEA, leaning into ABM, lifecycle marketing, and hosted events with an agile test, learn, and scale cadence.

  • Define Ontra's Story: Lead positioning, messaging, and content strategy, strengthening Ontra's brand as the leader in AI-native services for private markets.

  • Align Across the Go-To-Market Team: Build strong partnerships with Sales, Customer Experience, Product, Partnerships, and GTM Operations to optimize down-funnel performance from MQL to close.

What You'll Bring

  • Experience: 12+ years in B2B marketing, including 5+ years leading multi-disciplinary marketing teams of a comparable size and 3+ years marketing services solutions to enterprise buyers.

  • Industry and Domain Depth: Experience in legal tech, private equity, or private markets, ideally marketing AI-native services

  • Full-Funnel Leadership: Proven ownership of a complete marketing remit spanning brand and communications, positioning, demand generation, product marketing, and content, with a track record of setting and hitting marketing-sourced pipeline and revenue targets.

  • Enterprise and Regulated Market Expertise: Experience running account-based, multi-touch campaigns for C-suite personas and enterprise buying committees in highly regulated industries.

  • Global Operating Experience: Experience leading a marketing function across NAMER and EMEA, paired with an experimentation mindset that prioritizes tests and ships them quickly.

Hiring Locations

We currently hire exclusively in the locations listed below. Select jobs may have more specific location requirements due to business needs.

United States

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Kansas, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, Tennessee, Texas, Utah, Virginia, Washington

APAC

Hong Kong

EMEA

United Kingdom

Benefits Snapshot

  • Twice yearly team offsites for in-person collaboration

  • Paid flexible time off policy

  • Paid parental leave and benefits

  • Employer-supported retirement contributions, varying by country

  • Monthly phone and internet reimbursement

  • Company-sponsored learning and development resources, department budgets for professional development, and a robust onboarding program

  • Various options for medical, dental, and vision insurance

Travel

Occasional travel is required for Ontra employees, including typically at least twice per year to attend team and larger group off-sites for in-person collaboration. For some roles, additional travel may be required based on the requirements of the role and business need.

Inclusivity

Ontra is committed to the full inclusion of all qualified individuals. As part of this commitment, Ontra will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact people@ontra.ai.

Personnel Privacy Notice: View here.

Note on Employment Verification: All employees hired will be required to verify identity and eligibility to work in their particular location.

Note to External Agencies: We are not accepting any blind submissions or resumes/CVs from recruitment agencies. Any candidates sent to Ontra will NOT be accepted or considered as a submission without a signed agreement in place.

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