🕒 2 days ago
As a Player Connections Paid Media Specialist, you will drive the execution and delivery of paid media campaigns, ensuring precise management of workflows and performance tracking across various platforms.
SEA Manager - Brandstores
📅 Jul 10
📍 🇩🇪 Berlin - Hybrid🎹 Mid-level📎 Performance Marketing Manager📢 🇬🇧 English Required📢 🇩🇪 German Required💼 Full-Time
SEA Strategy DevelopmentBudget ManagementAccount OptimizationKeyword Research
📜 Description
- Develop and execute the SEA strategy for brandstores in line with business goals.
- Optimise account set up and bidding structure to maximise profit and drive growth.
- Conduct keyword research, ad copywriting, and landing page optimization and testing for continual account growth.
- Stay up-to-date with the latest industry trends and best practices for continuous evolution of Lovehoney Group's SEA accounts.
- Track and report on channel KPIs, communicating with the wider business and working with key stakeholders to align goals.
🛠️ Requirements
- Fluency in English is essential; German language skills are desirable.
- Experience using Google Ads, Google Merchant Center, Bing Ads, and Google Analytics.
- Strong analytical and problem-solving abilities.
- Experience with A/B testing and conversion rate optimisation.
- Advanced knowledge in keyword research and optimisation.
- Understanding of emerging channels such as LLM-based advertising and agentic commerce.
- A naturally curious, self-driven learner who applies AI tools to automate workflows.
✨ Benefits
- A welcoming workplace with drinks, snacks, and team-building events.
- Unique discounts at high street retailers and a 50% discount on all Lovehoney products.
- Hybrid work model with three days in-office and up to 4 weeks remote work per year.
- 25 days' holiday plus an additional day for each year with Lovehoney.
- Customized training opportunities and biannual feedback cycles.
- Gym benefits and access to a mental wellbeing platform.
- Complimentary 1Password Family account for secure password management.
Full job description
Lovehoney Group is the world’s leading sexual wellbeing company, with the mission to elevate pleasure through innovative technologies, a data-driven approach, and foster creative and fresh perspectives on intimacy. We offer exciting brands with innovative, high-quality sex toys, lingerie, and accessories in a streamlined online shopping experience.
At Lovehoney, we employ over 800 passionate and progressive individuals across 11 global offices, each person contributing a unique blend of talents to our diverse workforce. We are proud to be a company that thrives by doing things differently, challenging expectations and stereotypes while making a positive impact on our customers’ lives.
Join us at Lovehoney, where pleasure combines with creativity, data, and innovation!
We are currently looking for an SEA manager who will be integral to driving high-level performance across Lovehoney Group. You'll be partnering directly with the rest of the in-house SEA team as well as the brandstores (primarily Womanizer and We-Vibe brands) team, your focus will be on driving efficient in-house growth through our SEA channel on Google, Bing and expanding into LLMs/agentic shopping.
What you will do
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Develop and execute the SEA strategy for brandstores in line with business goals.
-
Manage spends and budget allocation to meet KPIs.
-
Optimise account set up and bidding structure to maximise profit and drive growth.
-
Conduct keyword research, ad copywriting, and landing page optimization and testing for continual account growth.
-
Stay up-to-date with the latest industry trends and best practices for continuous evolution of Lovehoney Group's SEA accounts.
-
Track and report on channel KPIs, communicating with the wider business and working with key stakeholders to align goals.
-
Being an integral part of LHG's SEA team and contributing to projects that drive growth across LHG as a whole.
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Bring your particular strengths to the wider team - whether that's Shopping expertise, advanced analytics, or AI/automation architecture, we'll tailor the role to make the most of them and strengthen SEA across LHG.
What you should bring
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Fluency in English is essential, and German language skills are desirable (but not essential).
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Experience using Google Ads, Google Merchant Center, Bing Ads and Google Analytics.
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Strong analytical and problem-solving abilities to continuously advance LHG, thinking outside of the box to overcome some of the limitations of our industry.
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Experience with A/B testing and conversion rate optimisation, in addition to advanced knowledge in keyword research and optimisation.
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Understanding of how the search landscape is shifting and be ready to tackle emerging channels such as LLM-based advertising, agentic commerce, and Universal Commerce Protocol (UCP).
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A naturally curious, self-driven learner who proactively applies AI tools to automate repetitive SEA workflows, stays ahead of industry shifts, and brings new ideas into the team, freeing time for strategic work.
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Understanding of a product portfolio with the ability to define targeted approaches for optimal sales strategy.
What we can offer you
Our interview process
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