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Senior Technical Product Marketing Manager

📅 Sep 3
Technical Product MarketingGo-to-market StrategyProduct Positioning And MessagingAI
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📜 Description

  • Develop technical go-to-market strategies using market, competitive, and customer insights.
  • Define product messaging and positioning for data scientists, engineers, and technical leaders.
  • Create technical content such as solution briefs, whitepapers, blog posts, demos, and presentations.
  • Coordinate product launches with product management, engineering, sales, and marketing.
  • Develop sales and partner enablement materials, including training, battle cards, and product documentation.
  • Represent the products at events, webinars, and customer meetings; create and update interactive product tours.

🛠️ Requirements

  • Years of Experience: 7-10 years of technical product marketing experience, ideally in global technology companies.
  • Technical Acumen: A strong understanding of core concepts in data management, AI, machine learning, and/or unstructured data. Experience with related technologies is a significant plus.
  • Product Marketing Experience: Proven experience in a product marketing role, including developer relations responsibilities, preferably for a B2B enterprise software or SaaS company.
  • Collaboration: Demonstrated success working cross-functionally with Product Management, Engineering, and Sales teams.
  • AI & Data Expertise: Experience with AI technologies required; hands-on experience with unstructured data is a major plus.
  • Bachelor's degree in a technical field (Computer Science, Engineering, etc.) or equivalent practical experience.
  • This position is not eligible for visa sponsorship.
  • An exceptional communicator: outstanding written and verbal communication skills with the ability to translate complex technical information into clear, compelling, and concise content for various audiences.
  • A strategic thinker: ability to synthesize market insights, technical capabilities, and customer needs into a coherent and impactful go-to-market strategy.

✨ Benefits

  • Bonus potential
  • Equity for eligible roles
  • Monthly Flex Fund stipend
  • Pension/401(k) plans
  • Health coverage
  • Time off
Full job description

Joining Collibra’s Product Marketing team

As a Sr. Technical Product Marketing Manager, you’ll be part of a cross-functional, highly collaborative team that works across Partners, Product, and Professional Services to bring data intelligence solutions to life. Reporting to the Director of Product Marketing, you’ll lead joint go-to-market strategies with strategic partners and create impactful messaging and content that empower both Collibra and partner sales teams to succeed.

Senior Technical Product Marketing Manager’s at Collibra are responsible for

  • Go-to-Market Strategy: Develop and execute technical go-to-market strategies by synthesizing deep market, competitive, and customer insights, with a strong focus on technical differentiators and use cases for our AI and unstructured data solutions.
  • Technical Messaging & Positioning: Define and refine differentiated technical messaging and positioning that highlights the unique capabilities and value of our products. This includes crafting narratives that resonate with data scientists, engineers, and technical leaders.
  • Content Creation: Create high-impact technical content, including solution briefs, whitepapers, technical blog posts, demos, and technical presentations. This content should be designed to educate, engage, and convert a technically-minded audience.
  • Product Launches: Lead and coordinate cross-functional product launches, working closely with product management, engineering, sales, and marketing to ensure a seamless and impactful launch of new technical features and products.
  • Sales Enablement: Equip our Sales, Solution Engineering, and Partner teams with the technical knowledge and content they need to effectively sell our AI and unstructured data products. This includes developing technical training materials, competitive battle cards, and detailed product documentation.
  • Industry & Customer Engagement: Act as a technical subject matter expert at industry events, webinars, and customer meetings. Present to and engage with technical audiences to showcase our solutions and gather critical feedback.
  • Product Tour: Help create and update engaging interactive guided tours of the Collibra Platform that explore real-world use cases and demonstrate the latest Collibra capabilities.

You have

  • Years of Experience: 7-10 years of technical product marketing experience, ideally in global technology companies.
  • Technical Acumen: A strong understanding of core concepts in data management, AI, machine learning, and/or unstructured data. Experience with related technologies is a significant plus.
  • Product Marketing Experience: Proven experience in a product marketing role, including developer relations responsibilities, preferably for a B2B enterprise software or SaaS company.
  • Collaboration: Demonstrated success working cross-functionally with Product Management, Engineering, and Sales teams.
  • AI & Data Expertise: Experience with AI technologies required; hands-on experience with unstructured data is a major plus.
  • Bachelor's degree in a technical field (Computer Science, Engineering, etc.) or equivalent practical experience.
  • This position is not eligible for visa sponsorship.

You are

  • An exceptional communicator: outstanding written and verbal communication skills with the ability to translate complex technical information into clear, compelling, and concise content for various audiences.
  • A strategic thinker: ability to synthesize market insights, technical capabilities, and customer needs into a coherent and impactful go-to-market strategy.

Measures of success

  • Within 3 months: You will have a solid understanding of our product roadmap and a foundational knowledge of our target personas. You will begin building relationships with key stakeholders in Product, Engineering, and Customer Engineering teams.
  • Within 6 months: You will have developed and executed a technical GTM plan for a new feature or product launch. You will have a portfolio of technical content that is actively being used by sales and marketing.
  • Within 12 months: You will be a trusted advisor and subject matter expert for our AI and unstructured data initiatives, delivering a portfolio of assets and activities that directly contribute to pipeline growth and revenue targets.

Compensation for this role

The standard base salary range for this position is $168,000 - $210,000 per year. This position is not eligible for additional commission-based compensation. Salary offers are based on a combination of factors, including, but not limited to, experience, skills, and location.

In addition to base salary, we offer a competitive total rewards package, including bonus potential, equity for eligible roles, a Flex Fund monthly stipend, pension/401k plans, and more.

Benefits at Collibra

Collibra recognizes and values that everyone has different needs, interests, and life goals. We built our benefits program with flexibility in mind to support you and your loved ones through a diverse range of circumstances and life events. These flexible offerings sit on a foundation of competitive compensation, health coverage, and time off. Learn more about Collibra’s benefits.

We create inclusion and belonging through how we onboard, meet, connect, engage, and communicate. Learn more about diversity, equity, and inclusion at Collibra.

At Collibra, we’re proud to be an equal opportunity employer. We realize the key to creating a company with a world-class culture and employee experience comes from who we hire and creating a workplace that celebrates everyone.

With this, we proudly consider qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sexual orientation, pregnancy, sex, gender identity, gender expression, genetic information, physical or mental disability, HIV status, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status or any other legally protected category. If you have a need that requires accommodation, let us know by completing our Accommodations for Applicants form.

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