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Marketing Technology & Operations Lead

🕒 20 days ago
Marketing OperationsB2B SaaSSalesforceLead Scoring

📜 Description

  • Own the marketing tech stack end-to-end: ad platforms, email systems, tracking, pixels, forms, connectors.
  • Build defense-in-depth on inbound: spam/bot protection, rate limiting, email/domain validation, sync gating, and alerting.
  • Enforce data integrity: UTM governance, campaign membership, lifecycle stages, lead scoring and routing logic.
  • Operationalize the web request pipeline with structured briefs, tickets, SLAs, and launch-day runbooks.
  • Systematize request intake for marketing ops work — triage, prioritize, and automate repeat offenders.
  • Partner with RevOps, Data, and Sales to close workflow gaps where revenue data leaks.

🛠️ Requirements

  • 6+ years in marketing operations at a B2B SaaS or developer-tooling company.
  • Deep, hands-on expertise in MAPs and Salesforce — field mapping, sync governance, workflows.
  • Experience building lead scoring, routing, lifecycle stages, and attribution infrastructure.
  • Familiarity with tag management (GTM), webhooks, APIs, and light scripting/automation.
  • Strong stakeholder management across Marketing, Sales, Finance, Data, Design, and external agencies.

Benefits

  • Competitive compensation, including meaningful equity
  • 100% coverage of medical
  • Dental
  • Vision insurance for employee and dependents
  • Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year's Day!)
  • Paid parental leave
  • Fertility and family-building stipend through Carrot
  • Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.
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