Drive GasBuddy’s digital advertising revenue by developing new business, growing national brand accounts, and building agency relationships through consultative selling and full-cycle campaign sales.
Account Executive - Gaming/AdTech Sales
📜 Description
- Manage gaming ad sales from prospecting and outreach through pitching, negotiation, and close across China and APAC.
- Build long-term relationships with game developers, publishers, and advertising agencies as the primary contact for ad monetization solutions.
- Develop account plans and localized pitches for offerwall, rewarded ads, and performance-based monetization tools.
- Coordinate with product, marketing, and partner success teams to deliver campaigns and meet performance targets.
- Report campaign results and insights in Mandarin and English, recommend optimizations, and maintain Salesforce records.
- Represent the company at industry events and share market intelligence on trends, competitors, and platform developments.
🛠️ Requirements
- 3+ years of experience in digital advertising sales, ad tech, gaming monetization, or a related field in the Chinese market.
- Track record of meeting or exceeding sales targets and managing the full sales cycle, including relationship-driven enterprise sales.
- Understanding of CPI, CPA, and CPM models, the mobile gaming ecosystem, and major Chinese publishers and platforms.
- Native or business-level Mandarin and strong working proficiency in English.
- Strong interpersonal, presentation, organizational, and account-management skills; familiarity with Chinese business culture.
- Proficiency with CRM and sales tools; Salesforce preferred, with familiarity with WeChat and DingTalk.
- Experience with offerwall, rewarded video, user acquisition advertising, or China's games industry network is a plus.
- Familiarity with mobile game monetization metrics and China-specific monetization trends is a plus.
Full job description
ABOUT US
Xsolla is a global commerce company with robust tools and services to help developers solve the inherent challenges of the video game industry. From indie to AAA, companies partner with Xsolla to help them fund, distribute, market, and monetize their games. Grounded in the belief in the future of video games, Xsolla is resolute in the mission to bring opportunities together, and continually make new resources available to creators. Headquartered and incorporated in Los Angeles, California, Xsolla operates as the merchant of record and has helped over 1,500+ game developers to reach more players and grow their businesses around the world. With more paths to profits and ways to win, developers have all the things needed to enjoy the game.
For more information, visit xsolla.com.
ABOUT YOU
We are looking for an Account Executive — Gaming/Adtech Sales who is relationship-driven, commercially sharp, and deeply immersed in China's gaming and digital advertising ecosystem to join our Revenue & Partnerships team. The best candidate will be someone who thrives in a fast-paced, highly collaborative, and exceptionally dynamic setting and is excited to own the full sales cycle — from prospecting and pitching through to close — across a diverse book of gaming advertisers and publishers across China and the broader APAC market.
Strong commercial acumen and communication skills are essential, along with experience in digital advertising sales, performance marketing, or gaming monetization within the Chinese market. The ability to build enduring client relationships grounded in trust, navigate China's complex and fast-moving digital advertising landscape, and manage multi-stakeholder deal structures will be key to your success in this role.
If you're passionate about the intersection of gaming and advertising technology and love building innovative ad solutions that help game developers grow their player base and revenue across the world's largest gaming market, we would love to hear from you!
Responsibilities:
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Own the full sales cycle for gaming ad sales accounts across China and the APAC region — from prospecting and outreach through pitch, negotiation, and close, with a strong focus on relationship cultivation consistent with Chinese business practices
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Build and maintain strong, trust-based, long-term relationships with game developers, publishers, and advertising agencies, acting as the primary point of contact for Xsolla's ad monetization solutions in the Chinese market
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Identify and develop new business opportunities by leveraging existing networks, attending industry events, and proactively targeting key accounts within China's gaming and advertising ecosystem
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Develop tailored account plans and pitch materials that align client goals with Xsolla's product offerings, including offerwall, rewarded ads, and performance-based monetization tools, localized appropriately for the Chinese market
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Collaborate cross-functionally with global product, marketing, and partner success teams to ensure client campaigns are delivered effectively and meet performance targets
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Monitor campaign performance, provide clients with regular reporting and insights in both Mandarin and English, and proactively recommend optimizations to maximize results and retention
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Maintain accurate and up-to-date records of all sales activities, pipeline status, and account details in CRM (Salesforce)
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Represent Xsolla at key gaming and ad tech conferences and trade events across China and APAC (e.g., China Joy, Game Connection Asia, Pocket Gamer Connects, WePlay Expo)
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Provide market intelligence on advertiser trends, competitor activity, platform developments, and emerging opportunities across China's gaming and digital advertising markets
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3+ years of experience in digital advertising sales, ad tech, gaming monetization, or a closely related field within the Chinese market
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Proven track record of meeting or exceeding sales targets and managing a full sales cycle, including experience navigating China's relationship-driven (guanxi-based) enterprise sales environment
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Strong understanding of performance advertising models (CPI, CPA, CPM) and the mobile gaming ecosystem, with familiarity with China's major publishers and platforms (Tencent, NetEase, miHoYo, ByteDance/TikTok, Bilibili, Kuaishou, Baidu)
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Native or business-level proficiency in Mandarin Chinese, with strong working proficiency in English — the ability to operate fluently across both languages in client-facing and internal communications is essential
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Excellent interpersonal and presentation skills with a strong understanding of Chinese business culture, including relationship-building norms, hierarchy, and enterprise decision-making dynamics
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Proficiency in CRM software (Salesforce preferred) and standard sales tooling, as well as familiarity with Chinese business communication platforms (WeChat, DingTalk)
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Strong organizational skills with the ability to manage multiple accounts simultaneously and adapt quickly to China's rapidly evolving regulatory and platform environment
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Based in or willing to relocate to Beijing, China; eligible to work in China without visa sponsorship
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Experience working with offerwall, rewarded video, or user acquisition advertising products within the Chinese mobile gaming space
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Established network within China's games industry — publishers, studios, ad agencies, or platform partners (WeChat Mini Games, Douyin, Kuaishou, Huawei AppGallery, TapTap)
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Familiarity with mobile game monetization metrics (ARPU, LTV, ROAS, D7/D30 retention) and China-specific monetization trends such as gacha mechanics, battle pass models, and live-service content strategies
Qualifications and Skills:
Nice to Have:
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