🕒 16 days ago
As an SEO Analyst, you will lead organic and local search strategies for healthcare clients, conducting audits, managing Google Business Profiles, and presenting actionable insights.
SEO Specialist (Digital Marketing)
📅 Sep 14
SEOTechnical SEOOn-page OptimisationKeyword Research
📜 Description
- Audit technical SEO issues across discoverability, site speed, structured data, and indexation; recommend fixes.
- Implement approved technical fixes and coordinate with web developers when needed.
- Research AI search and GEO developments, monitor client visibility, and recommend practical tests.
- Conduct keyword research and optimise metadata, internal links, and approved page content.
- Prepare content briefs, review content, and recommend improvements aligned with search intent and client goals.
- Produce SEO reports, manage deliverables and deadlines, update clients, and collaborate with cross-functional teams.
🛠️ Requirements
- Proven SEO experience, ideally within a digital agency managing multiple client accounts
- Strong working knowledge of technical SEO, on-page optimisation, and content strategy
- Practical experience using tools such as Google Search Console, Google Analytics, Ahrefs, Semrush, Screaming Frog, or Profound
- Ability to translate SEO data into clear written reports and client-facing explanations
- Strong organisational skills, attention to detail, and collaborative problem-solving capabilities
- Familiarity with AI search and GEO concepts with the ability to evaluate emerging practices
- Experience working with Webflow, Shopify, or enterprise CMS platforms
- Exposure to multi-channel digital agency environments collaborating with paid search, CRO, and web development teams
- Hands-on experience testing emerging AI search optimisation strategies
✨ Benefits
- Permanent work-from-home set-up
- Dayshift (Australian Eastern Standard Time business hours)
- Full-time job
- HMO (STAFF only)
- Annual leave
- 13-month pay
- With Government mandated benefits
Full job description
Our client is a full-service digital marketing agency delivering high-performance digital experiences across strategy, creative, performance, CRM, and web. They partner with challenger brands and enterprise organisations to drive scalable business growth.
They are now seeking to hire an SEO Specialist to execute organic search work across a portfolio of client accounts. This role plays a key part in improving organic visibility through technical analysis, on-page optimisation, content support, and performance insights.
Job Responsibilities
Technical SEO & Analysis
- Conduct technical SEO audits covering discoverability, site speed, structured data, and indexation, documenting issues and recommending fixes
- Implement approved technical fixes within assigned access and capability, coordinating with web developers where required
- Research AI search and Generative Engine Optimisation (GEO) developments, monitor client visibility, and recommend practical improvements and tests
Content & On-Page Optimisation
- Conduct keyword research and mapping, and optimise metadata, internal linking, and approved page content
- Prepare content briefs, review content, and recommend improvements aligned with search intent, audience needs, and agreed client goals
Reporting & Deliverable Management
- Produce insight-led SEO reports connecting organic activity with agreed commercial outcomes, recommending priorities and optimisations
- Manage SEO deliverables, quality checks, and deadlines across multiple client accounts
- Provide routine client updates and explain results and recommendations with account-manager support
Team Collaboration & Strategy
- Collaborate with web development, CRO, paid search, content, and data teams to deliver agreed work
- Share SEO insights, algorithm developments, and best practices with the wider team
Requirements
- Proven SEO experience, ideally within a digital agency managing multiple client accounts
- Strong working knowledge of technical SEO, on-page optimisation, and content strategy
- Practical experience using tools such as Google Search Console, Google Analytics, Ahrefs, Semrush, Screaming Frog, or Profound
- Ability to translate SEO data into clear written reports and client-facing explanations
- Strong organisational skills, attention to detail, and collaborative problem-solving capabilities
- Familiarity with AI search and GEO concepts with the ability to evaluate emerging practices
Nice-to-Have Skills
- Experience working with Webflow, Shopify, or enterprise CMS platforms
- Exposure to multi-channel digital agency environments collaborating with paid search, CRO, and web development teams
- Hands-on experience testing emerging AI search optimisation strategies
Benefits
- Permanent work-from-home set-up
- Dayshift (Australian Eastern Standard Time business hours)
- Full-time job
- HMO (STAFF only)
- Annual leave
- 13-month pay
- With Government mandated benefits
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