The Field Marketing Manager will develop and execute account-based marketing programs to drive pipeline and revenue, focusing on customer engagement and strategic initiatives.
Field Marketing Manager, North America
📜 Description
- Design, execute, and optimize integrated regional field marketing strategies and ABM campaigns to generate pipeline and accelerate sales velocity.
- Establish strategic alignment with Sales Leadership, AEs, and ADRs; co-develop rolling 6-month territory marketing plans to achieve regional MQL and pipeline goals.
- Collaborate with Product Marketing, Demand Generation, Digital, and Partner/Channel teams for cohesive regional messaging and support.
- Track, analyze, and report on campaign metrics, ROI, and attribution to optimize field tactics and provide insights to leadership.
- Champion product positioning and enablement resources across regional field teams to drive outbound opportunity generation.
🛠️ Requirements
- 6+ years of Field Marketing experience.
- Bachelor's degree in Marketing or equivalent area of study.
- Proven ability to partner strategically with sales and ADRs to translate revenue goals into targeted field marketing initiatives.
- Ability to craft multi-channel, regional marketing strategies that drive pipeline expansion and measurable business impact.
- Skill in orchestrating cross-functional execution across Product Marketing, Demand Gen, Channel Partners, and External Vendors.
- In-depth knowledge of enterprise B2B marketing, sales funnel, account-based marketing, and event strategies.
- Strong verbal and written communication skills.
Full job description
About SnapLogic
SnapLogic powers the agentic enterprise. The company's Agentic Integration and Applied AI Platform serves as the AI operational layer for the enterprise, securely connecting applications, data, APIs and AI agents across cloud, on-premise and hybrid environments. With trusted orchestration, governance and enterprise-grade control, SnapLogic helps organizations accelerate business value and scale AI with confidence. Unlike legacy tools, SnapLogic is built for the AI era and trusted by global enterprises, including AstraZeneca, Adobe, Verizon, and Sony, to modernize operations and power the next generation of enterprise AI.
Join the Agentic Integration movement at snaplogic.com.
About SnapLogic SnapLogic powers the agentic enterprise. The company's Agentic Integration and Applied AI Platform serves as the AI operational layer for the enterprise, securely connecting applications, data, APIs and AI agents across cloud, on-premise and hybrid environments. With trusted orchestration, governance and enterprise-grade control, SnapLogic helps organizations accelerate business value and scale AI with confidence. Unlike legacy tools, SnapLogic is built for the AI era and trusted by global enterprises, including AstraZeneca, Adobe, Verizon, and Sony, to modernize operations and power the next generation of enterprise AI. Join the Agentic Integration movement at snaplogic.com. Why Join: There's never been a better time to join our SnapSquad! At SnapLogic, we believe in empowering people - customers and employees alike - to connect what matters and build what’s next. From competitive salaries to global wellness benefits, we’re committed to your success and well-being. A Few Reasons You’ll Love it Here: We’re Innovators SnapLogic pioneered the first AI integration assistant, SnapGPT, and continues to lead with a full suite of AI-powered tools across our agentic integration platform - making integration faster, smarter, and accessible to more people. We’re Recognized Leaders From being named a Visionary in multiple Gartner Magic Quadrants, leading the market in innovative AI reports from Aragon Research, or being recognized for our AI developments in the SaaS Awards, we’re setting the pace in a rapidly evolving market. We’re Growing Fast SnapLogic’s revenue growth earned us a place on the 2026 Inc. 5000, recognizing America's fastest growing companies. As we scale globally, we’re creating opportunities for ambitious builders and operators to make a bigger impact, take deeper ownership, and accelerate their careers. We’re Agentic Our platform empowers everyone across the enterprise to create automated, AI-connected workflows. That means more impact, less friction, and a bigger role for YOU in driving transformation. Are you ready to help build what’s next for the enterprise? Let’s talk. Apply now and help us power the agentic enterprise.The Role:
Field Marketing is the primary liaison between Field Sales and Corporate Marketing. The Field Marketing Manager must identify and generate awareness and demand using a variety of marketing vehicles and tactics, including regional trade shows, conferences, field events, direct mail, and ABM campaigns. Their main goal is to move accounts through the sales pipeline and accelerate the sales cycle for prospects and customers by executing marketing programs. There will also be a focus on developing customer- and partner-centric programs in this role.
This position reports to the Senior Director, Global Field Marketing. 30% of US travel is expected.
What You'll Do:
What We're Looking For:
Key Competencies:
Similar jobs
Search more Marketing Manager jobsAs the first Partner Marketing Manager, you'll develop and execute Stuut's partner marketing strategy, transforming partnerships into a measurable source of pipeline.
As a Field & Events Marketing Manager, you'll own Infisical's events, manage the conference program, and collaborate with sales to drive pipeline through strategic event planning.
Manager of Marketing Campaign Planning & Delivery
The Manager of Marketing Campaign Planning & Delivery will oversee the execution of marketing campaigns, ensuring effective project management and stakeholder coordination within a regulated environment.
As a UA Manager, you'll take ownership of app user acquisition channels, managing significant budgets and optimizing campaigns across multiple platforms to drive revenue and performance.
