Account Executive driving media relations, client communications, and creative PR campaigns across beauty, lifestyle, and wellness, while securing press placements and mentoring junior teammates.
Account Executive
π Description
- Develop paid media strategies to drive growth per client business objectives
- Work cross-functionally to oversee completion of paid media strategies
- Manage work and inputs from a variety of stakeholders
- Analyze and optimize cross-channel media spending around client needs, focusing on data-driven tactics
- Produce bi-weekly reports for clients with account updates, recommendations, and results
- Own all client communications, building strong working relationships
π οΈ Requirements
- Bachelor's degree
- 5+ years of experience in B2C digital marketing
- Paid media experience, building strategies across multiple paid media channels
- Ability to present strategies both to clients and agency stakeholders for alignment
- Strong communication skills and professionalism
- Proactive attitude, anticipating client needs and redefining strategies
- Problem-solving mentality, willing to dig deeper to understand performance trends
- Experience working with a team and delivering projects for clients
β¨ Benefits
- Competitive salary
- Healthcare
- Unlimited PTO
Full job description
Fat Earth, Red Antler's creative performance marketing partner, is looking for an Account Executive to develop and manage execution of comprehensive growth strategies for clients across multiple industries. In this role, you will manage client relationships, lead strategy, and work cross-functionally to meet client goals and expectations.
You should be familiar with direct-to-consumer business models and confident in growing e-commerce businesses using a variety of paid media channels. You are a highly experienced Account Executive or Strategist with the ability to build strong client relationships and develop comprehensive growth strategies in-line with business objectives. You can also track and analyze performance, using the data to tell a story and inform go-forward decisions.
Our ideal Account Executive will be an expert communicator not only with clients but with other agency stakeholders including media buyers, lifecycle specialists, and creative strategists. You will demonstrate strong attention to detail and excellent project management skills, collaborate strategically and produce optimal results for your clients.
Responsibilities
- Develop paid media strategies to drive growth per client business objectives
- Work cross-functionally to oversee completion of paid media strategies
- Manage work and inputs from variety of stakeholders
- Analyze and optimize cross-channel media spending around client needs, focusing on data-driven tactics
- Produce bi-weekly reports for our clients with account updates, recommendations and results
- Own all client communications, building strong working relationships
- Redefine strategies as needed, constantly optimizing the paid media mix and layering on additional channels and tactics as needed
Qualifications
- Bachelor's degree
- 5+ years of experience in B2C digital marketing
- Paid media experience, building strategies across multiple paid media channels
- Ability to present strategies both to clients and agency stakeholders for alignment
- Strong communication skills and professionalism
- Proactive attitude, anticipating client needs and redefining strategies before they bottom out
- Problem solving mentality, willing to be data curious and dig deeper to understand performance trends
- Experience working with a team and delivering projects for clients
Compensation
- Competitive salary
- Healthcare
- 401k
- Unlimited PTO
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