Marketing Strategist - Innovation
Develops insight-driven marketing strategies and integrated campaigns that grow consumer awareness and acquisition, turning emerging trends, technologies, and customer needs into measurable initiatives.
About PubNub
At PubNub, we power real-time experiences used by millions of people around the world. Our platform enables businesses to build real-time applications through developer-friendly APIs and real-time infrastructure.
PubNub powers the world's most engaging real-time experiences including chat, live updates, and interactive applications—for more than 2,000 companies, including Verizon, Autodesk, Zillow, and Dropbox. Our global data network processes trillions of messages each month with sub-100 ms latency across 15+ data centers. Backed by $130M in funding, we're shaping the future of how the world connects.
About the Role
As our B2B Lifecycle Marketing Manager, you'll own customer lifecycle marketing across onboarding, product adoption, engagement, retention, expansion and win-back. You'll use customer and product-usage data, CRM and marketing automation to build segmented, automated lifecycle programmes that help customers realise more value from PubNub while improving retention and Net Revenue Retention (NRR).
Key Responsibilities
About You
Minimum Requirements
Nice to Have Skills
Why Join PubNub
At PubNub, you'll join a collaborative, people-first company where curiosity, ownership, and innovation are valued. We work across teams to solve meaningful challenges, create exceptional customer experiences, and build technology that powers real-time applications used around the world.
As a remote-first company, we value flexibility, collaboration, and continuous learning. You'll work alongside talented colleagues who are passionate about solving complex problems and delivering meaningful impact for our customers.
We offer competitive compensation and thoughtfully designed benefits to support your success and well-being.
Ready to Drive Customer Growth?
If you're excited about creating data-driven B2B SaaS lifecycle programmes that strengthen customer relationships, increase product adoption, improve retention and drive expansion, we'd love to hear from you. Join PubNub and help customers unlock the full potential of real-time technology.
Work Authorization Requirement
Applicants must be legally authorized to work in the United Kingdom. This is a fully remote position, with employment provided through an Employer of Record (EOR). PubNub is unable to provide visa sponsorship for this position.
Information Accuracy Note
Candidates are expected to provide accurate, complete, and truthful information throughout the application and hiring process. Any material misrepresentation or omission may affect employment eligibility.
Develops insight-driven marketing strategies and integrated campaigns that grow consumer awareness and acquisition, turning emerging trends, technologies, and customer needs into measurable initiatives.
Create and deliver clear, engaging presentations, webinars and benefit-fair materials that help workplace scheme members understand pensions, savings and financial wellbeing and make informed decisions.
Executes Foundation’s B2B marketing plan across pipeline campaigns, website and SEO, analytics, and sales enablement, while coaching a Marketing Coordinator and improving conversion from lead to revenue.
Desenvolve e coordena projetos de identidade visual, comunicação e merchandising para lojas e pontos de venda, acompanhando sua implantação e produção e criando layouts, cenografias e indicadores.
Own integrated B2B campaigns and industry memberships, using data to move prospects through the buyer journey, strengthen audience engagement, and contribute measurably to pipeline growth.