The Commercial Director will set strategy and own the P&L for Motorway’s Transport, Payments and Dealer Finance services, scaling them into profitable, reliable solutions while leading specialist teams.
Commercial Director - Obesity
📜 Description
- Own patient growth, revenue and CM2 for the obesity business; set the plan and remain accountable for results.
- Make decisions on the proposition, pricing and customer commitments, balancing unit economics with funnel growth.
- Lead the obesity commercial team and run the weekly obesity forum, aligning marketing, CRM, product and clinical operations on priorities.
- Manage UK leadership-level commercial relationships with Novo Nordisk and Eli Lilly, including launch planning and data-sharing agreements.
- Partner with clinical teams to ensure commercial decisions operate within clinical guardrails.
- Use weekly performance data to identify issues and apply AI to commercial analysis, forecasting and CRM.
🛠️ Requirements
- P&L ownership in a D2C subscription, marketplace or consumer health business.
- Fluency in unit economics and ability to translate cohort analysis into pricing decisions.
- Track record of driving growth through teams outside your direct management.
- Strong product judgement and willingness to change course based on data.
- Examples of deploying AI to change how a team works.
- Experience in a regulated market such as healthcare, financial services or insurance is a plus.
✨ Benefits
- Include...
- 📈 - Share options.
- 🏖 - 25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan).
- 🩺 - Health insurance with Vitality.
- 🚘 - Electric car salary sacrifice scheme with Octopus.
- 🧸 - Enhanced maternity and parental leave.
- 🥳 - A day off on your Birthday!
- 🐥 - Nursery benefit provided by YellowNest.
Full job description
The Commercial Director, Obesity owns the business in its entirety: the proposition, the P&L and the commercial outcomes. If obesity grows profitably, it's because this person made the right calls. If it doesn't, they'll already know why.
Most of the levers sit in other teams. Marketing, CRM, product, pricing and clinical ops all shape the obesity P&L, so the Commercial Director has to direct resource they don't own. That resource is won with a clear commercial case and the numbers to back it.
The person who excels here thinks like a founder. They know CAC, CM2, cohort retention and approval rate without being asked, and they read the weekly numbers hunting for the problem before anyone flags it. They care about patients, who come to Numan at a personal moment and need to trust us before they'll stay.
You will:
Own patient growth, revenue and CM2 for obesity. Set the plan, make the trade-offs and be accountable for the outcome.
Decide what we sell, at what price and on what commitment. Better unit economics and a wider funnel often pull in opposite directions; this role finds the balance and makes the call.
Lead the obesity commercial team and run the weekly obesity forum. Point marketing, CRM, product and clinical ops at the highest priorities.
Own the commercial relationships with Novo Nordisk and Eli Lilly at UK leadership level, from launch planning to data sharing agreements.
Every commercial decision lands inside clinical guardrails. Build a relationship with the clinical team where each side trusts the other's judgement, because patients need both.
Bring hands-on experience of AI in a commercial setting: analysis, forecasting, CRM,
You'll have:
P&L ownership in a D2C subscription, marketplace or consumer health business, ideally one fighting well funded competitors for the same customer.
Fluent in unit economics, and comfortable going from a cohort table to a pricing decision in the same meeting.
A track record of driving growth through teams they don't manage directly.
Strong product instincts, held loosely. They'll drop an idea they love when the numbers say so.
Real examples of deploying AI and changing how a team works as a result.
Experience in a regulated market (healthcare, financial services, insurance) is a plus.
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