Director of Programmatic Partnerships

Nexxen is seeking a commercially driven, sales-minded Director of Programmatic Partnerships (Sales) to join our Exchange team. This is a hybrid role blending sales hunting and business development, with a clear focus on driving incremental spend from DSPs, their buyers, and strategic channel partners through incentives, deal activation, open auction SPO, and other commercial growth strategies.

You will be responsible for uncovering new opportunities, structuring and closing deals, and expanding Nexxen’s footprint across both established and emerging DSP partners, including Amazon, The Trade Desk, DV360, StackAdapt, Viant, and others. The role will also focus on developing and expanding a pipeline of strategic channel partners, including programmatic resellers, curation partners, and other demand aggregators that can unlock new revenue streams and extend Nexxen’s market reach.

This is not a typical agency sales role. You’ll be selling into DSP organizations, engaging directly with their buyers and seats, and cultivating channel partnerships that drive scalable demand. Success depends on deep ecosystem knowledge, commercial creativity, strong relationship-building skills, and a relentless focus on revenue growth.

This role will be based in the NY or Chicago office. Our team follows a hybrid schedule, working in the office three days a week and remotely for the rest.

Each day can be different here at Nexxen, but some of the things you can expect to be doing daily are:

What You’ll Do:

• Drive DSP revenue growth by owning and expanding revenue of DSP accounts through working with individual seats who use the DSP.

• Hunt and close new opportunities by identifying underutilized seats, emerging DSPs, and new commercial relationships.

• Structure and negotiate deals that unlock incremental spend, including incentive programs, SPO initiatives, curated PMPs, and open auction opportunities.

• Develop growth strategies for each DSP partner, combining commercial plans, incentives, and sales motions to maximize Nexxen’s share of wallet.

• Build strong relationships with decision-makers at DSPs, including account managers, traders, sales leaders, and platform ops teams.

• Collaborate cross-functionally with Product, Operations, and Marketing to deliver the right solutions and accelerate new initiatives for DSP partners.

• Advocate for your partners internally by surfacing feedback that drives product roadmap and go-to-market strategy.

• Track and analyze performance across deals and campaigns, turning insights into clear growth recommendations for DSPs and internal stakeholders.

What You’ll Bring:

• 6+ years in programmatic advertising with experience driving revenue at DSPs, SSPs, or related platforms.

• Proven track record of closing deals, hitting revenue goals, and growing DSP partnerships.

• Deep understanding of CTV, PMPs, open auction, and SPO dynamics.

• Strong commercial instincts with the ability to structure incentives and creative deal terms.

• Excellent communication skills with comfort selling to commercial stakeholders and working with technical teams. Analytical, data-driven mindset with the ability to spot growth opportunities and convert them into revenue

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