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Head of Product Marketing

📅 Jun 11
SaaS Product MarketingHardware Product MarketingGTM Strategy DevelopmentCustomer Research & Insights

📜 Description

  • Drive product-led growth and revenue targets
  • Launch compelling GTM strategies for new products
  • Increase customer adoption and retention rates
  • Deliver data-driven customer insights to stakeholders

🛠️ Requirements

  • 10+ years in product marketing or related roles
  • Experience marketing both SaaS and hardware products
  • Proven track record in start-up or scale-up environments
  • Deep understanding of customer-centric marketing
  • AI-savvy with experience leveraging AI tools
  • SaaS product marketing
  • Hardware product marketing
  • GTM strategy development
  • Customer research & insights
  • AI tools & platforms

Benefits

  • Align cross-functional teams on product vision
Full job description

Company Description

Jobs for Humanity is partnering with xg-ai to build an inclusive and just employment ecosystem. Therefore, we prioritize individuals coming from all walks of life.

Company Name: xg-ai

Job Description

Lead product marketing for SaaS and hardware products in a remote start-up/scale-up, translating deep customer insights into compelling value propositions and GTM strategies that align product, sales, and marketing teams around a unified product vision.

Job Duties and Responsibilities
  • Drive product-led growth and revenue targets
  • Launch compelling GTM strategies for new products
  • Increase customer adoption and retention rates
  • Align cross-functional teams on product vision
  • Deliver data-driven customer insights to stakeholders

Qualifications

Required Qualifications
  • 10+ years in product marketing or related roles
  • Experience marketing both SaaS and hardware products
  • Proven track record in start-up or scale-up environments
  • Deep understanding of customer-centric marketing
  • AI-savvy with experience leveraging AI tools
  • SaaS product marketing
  • Hardware product marketing
  • GTM strategy development
  • Customer research & insights
  • AI tools & platforms
  • CRM & marketing automation
  • Data analytics & reporting
  • Product launch management
  • Customer empathy
  • Cross-functional collaboration

Additional Information

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