🕒 6 days ago
Own the marketing technology stack, lifecycle programs, attribution, and executive reporting, partnering across Revenue Marketing, Sales, RevOps, and Finance to improve data quality and show marketing’s pipeline and revenue impact.
Senior Manager of Marketing Operations
🕒 5 days ago
Marketing Technology ManagementCRM IntegrationLead Lifecycle ManagementPerformance Reporting
📜 Description
- Own, optimize, and govern the marketing technology stack, including automation platforms and CRM integrations.
- Design and maintain lead lifecycle stages and scoring models to improve lead quality and conversion.
- Develop dashboards tracking pipeline contribution, conversion rates, and key marketing metrics for leadership.
- Build multi-touch attribution models to measure campaign effectiveness and support revenue forecasting.
- Establish data governance practices ensuring compliance with privacy and consent requirements.
- Collaborate with marketing, sales, and finance to align processes and maintain consistent reporting.
🛠️ Requirements
- Professional Experience: At least 7 years of experience in marketing operations, including 3 or more years in B2B SaaS environments with complex enterprise sales cycles.
- Marketing Technology Expertise: Strong hands-on experience with marketing automation platforms such as HubSpot or Marketo, alongside Salesforce CRM administration, integration, and data management.
- Attribution and Reporting: Demonstrated experience developing multi-touch attribution models, measuring marketing ROI, and building executive-level dashboards that translate complex data into actionable business insights.
- Analytical and Technical Skills: Strong analytical capabilities, a systems-oriented mindset, and the ability to identify opportunities for process improvement through data-driven decision-making.
- Data Management and Governance: Knowledge of data quality management, lead lifecycle design, campaign tracking standards, and privacy and consent requirements.
- Communication and Collaboration: Excellent documentation, problem-solving, and communication skills, with the ability to collaborate effectively across marketing, sales, revenue operations, and finance teams.
- Preferred Qualifications: Experience with SQL and business intelligence tools such as Looker, Tableau, or similar platforms.
- Additional Advantage: Familiarity with account-based marketing programs and intent data platforms such as 6sense or Demandbase.
- Industry Experience: Experience working in a regulated industry with stringent data privacy, security, and compliance requirements is a plus.
- Work Environment: Ability to work effectively in a remote, cross-functional environment and participate in occasional travel for company events, team gatherings, industry conferences, and customer or partner meetings.
✨ Benefits
- Competitive Compensation: Expected total cash compensation of $150,000–$215,000 per year, depending on skills, qualifications, experience, and location.
- Equity: Opportunity to receive equity as part of the overall compensation package.
- Healthcare Coverage: Medical
- Dental
- Vision insurance
- Financial Protection: Life insurance
- 401(k) retirement plan with a 4% employer match beginning on the date of hire
- Time Off: Unlimited sick and vacation time
- 14 paid company holidays
- Four-week sabbatical after five years of continuous full-time employment
Full job description
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Manager of Marketing Operations based in the United States.
This is an exciting opportunity to lead marketing operations for a growing technology organization expanding its digital identity and transaction management solutions across enterprise markets. You will own the marketing technology ecosystem, lifecycle management, attribution strategy, and performance reporting that connect marketing investments to measurable business outcomes. Working closely with Revenue Marketing, Sales, Revenue Operations, and Finance, you will build scalable processes that improve efficiency, strengthen data quality, and accelerate pipeline growth. Your work will help leadership make informed decisions about marketing performance, budget allocation, and revenue forecasting. You will also drive innovation by implementing new technologies and AI-enabled workflows that enhance team productivity. This remote role offers the opportunity to shape the operational foundation of a scaling B2B SaaS business while contributing to a mission centered on digital trust, security, and innovation.
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