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Group Director, Experience Strategy (Pharma Ad agency Exp required)

🕒 3 days ago
Omnichannel StrategyExperience StrategyDigital StrategyHealthcare Marketing

📜 Description

  • Lead the execution of core and advanced Experience Strategy deliverables, including Website/IVA Strategy and Omnichannel Plan.
  • Understand end-user needs and identify emotional connection points while ensuring optimal accessibility and inclusivity.
  • Ensure alignment with overall brand strategy and create tactical briefs for program execution.
  • Analyze qualitative and quantitative data to generate actionable insights and strategic recommendations for clients.
  • Collaborate with senior leadership to develop innovative deliverables that drive client success.

🛠️ Requirements

  • Bachelor's degree in marketing, communications, or a related field.
  • 10 years (or more) of experience in Omnichannel Strategy, Experience Strategy, Digital Strategy, or a related field.
  • Experience in Oncology is a must due to the client assignment.
  • Experience in the Pharmaceutical, Biotech, or Healthcare Marketing industries.
  • Exceptional communication and presentation skills for diverse audiences.
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