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Senior Partner Marketing Manager, AI & ISV Ecosystem

🕒 2 days ago
📍 🇨🇦 Canada - Remote🎸 Senior📡 Marketing Manager💼 Full-Time
B2B MarketingPartner MarketingEcosystem MarketingGo-to-market Strategies
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📜 Description

  • Set the strategy and build the roadmap for partner marketing across priority AI and ISV partners.
  • Personally build and execute high-priority partner marketing initiatives from concept through launch.
  • Create an evergreen co-marketing engine to drive sustained awareness and engagement.
  • Design and implement scalable operating mechanisms for partner segmentation and campaign governance.
  • Build trusted relationships with strategic partners and lead cross-functional execution.
  • Manage and develop a team of partner marketers while contributing to hands-on execution.

🛠️ Requirements

  • Deep partner marketing craft: Demonstrated experience developing joint value propositions, go-to-market strategies, integrated campaigns, launch plans, and evergreen co-marketing programs with technology, SaaS, platform, AI, or ISV partners.
  • Strong execution under ambiguity: Proven ability to take an underdefined opportunity, create structure, determine what needs to be built, and drive work from initial concept through execution, measurement, iteration, and scale.
  • AI and technology ecosystem experience: Experience working within AI, SaaS, productivity, collaboration, cloud, developer-platform, or other rapidly evolving technology ecosystems and with major strategic technology partners.
  • Zero-to-one program building: Experience creating a new partner marketing program, capability, operating model, or repeatable motion from the ground up rather than inheriting a fully established playbook.
  • Launch-to-evergreen expertise: Experience turning major integrations, announcements, or partner launches into sustained co-marketing programs that continue driving customer and business outcomes after launch.
  • Commercial and measurement fluency: Experience connecting partner marketing programs to adoption, engagement, pipeline, revenue, or other meaningful business outcomes and using performance signals to decide what to scale, change, or stop.
  • PLG + SLG experience: Experience using product adoption and customer signals alongside partner and Sales motions to drive user growth, pipeline, expansion, or revenue.
  • Awareness: Understand yourself and others.
  • Judgment: Evaluate information and make decisions in complex situations.
  • Adaptability: Learn, adjust, and stay effective through change.
Apply Now

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