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Content Marketing Manager, US Market

πŸ•’ yesterday
Content MarketingContent StrategyCopywritingB2B SaaS
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πŸ“œ Description

  • Develop US-market content strategy and voice across paid, organic, website, and product channels.
  • Write and optimize website and landing page copy for US audiences.
  • Create conversion-focused copy for paid channels including Meta, Google, and LinkedIn.
  • Script video and paid social ads, including YouTube content.
  • Build organic social content strategies and collaborate with creators, customers, and influencers.
  • Use research, analytics, and A/B testing to improve content performance and contribute to product positioning and go-to-market messaging.

πŸ› οΈ Requirements

  • At least 4 years of experience in content marketing, copywriting, or growth marketing.
  • Experience in B2B SaaS or another fast-growing software environment.
  • Excellent English writing skills suited to a US audience, with native or C2 proficiency.
  • Understanding of performance marketing and conversion-focused copywriting.
  • Experience creating US-market content, writing paid-channel copy, and scripting video or social ads.
  • Experience developing organic social content and using analytics or A/B testing to improve results.
  • An analytical, experimental approach and the ability to contribute to messaging and positioning.

✨ Benefits

  • Base salary: $70,000 to $150,000 USD annually. Visa sponsorship is not available.
Full job description

About the Role

Own content marketing for the US market at a growing AI communications software company. You will shape messaging across the customer journey, helping businesses understand the value of AI-powered tools for handling business calls.

What You'll Do

  • Develop content strategy and voice for the US market across paid, organic, website, and product channels.

  • Write and optimize website and landing page copy for US audiences.

  • Create conversion-focused copy for paid channels such as Meta, Google, and LinkedIn.

  • Script video and paid social ad creatives, including content for platforms such as YouTube.

  • Build and execute organic content strategies across social media platforms.

  • Work with creators, customers, and influencers to produce authentic content.

  • Use user research, analytics, and A/B testing to improve messaging and content performance.

  • Contribute to product positioning and go-to-market messaging.

What We're Looking For

  • At least 4 years of experience in content marketing, copywriting, or growth marketing.

  • Experience in B2B SaaS or another fast-growing software environment.

  • Excellent English writing skills suited to a US audience, with native or C2 proficiency.

  • Understanding of performance marketing and conversion-focused copywriting.

  • Experience creating US-market content, writing paid-channel copy, and scripting video or social ads.

  • Experience developing organic social content and using analytics or A/B testing to improve results.

  • An analytical, experimental approach and the ability to contribute to messaging and positioning.

Compensation & Benefits

Base salary: $70,000 to $150,000 USD annually. Visa sponsorship is not available.

Location

On-site in New York, New York, United States.

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