Lead member-facing product strategy and roadmap, turning healthcare journey pain points into intuitive, scalable experiences through cross-functional execution, data-informed decisions, and modern technology including AI.
Lead Product Manager (monetisation)
📜 Description
- Set the monetisation product direction, own the roadmap, represent the squad with senior stakeholders, and mentor Product Managers and Product Owners.
- Improve player lifetime value through engagement loops, coin packages, offer mechanics, and purchase strategies across the game lifecycle.
- Use player segmentation and purchasing behaviour to prioritise work and collaborate on CRM strategy to increase purchase frequency.
- Build prototypes and MVPs with AI coding tools to accelerate validation and coach the team on AI-assisted product development.
- Translate revenue targets and commercial plans into product requirements, partnering with CRM, Marketing, Finance, and Engineering.
- Define monetisation KPIs and ensure the team understands its optimisation goals.
🛠️ Requirements
- Track record owning and growing monetisation or revenue-generating product areas, with squad leadership experience.
- Experience in social casino, free-to-play gaming, or comparable consumer products with virtual currency and in-app purchases.
- Understanding of player spending psychology, offer design, and KPIs such as ARPU, conversion rates, and LTV.
- Ability to use AI coding assistants to build prototypes and internal tools, with strong prompting and output evaluation skills.
- Comfort using BI tools to pull and interpret data independently.
- Confident communicator who can influence senior stakeholders and make decisions with incomplete information.
Full job description
Bullfinch Recruitment are proud to be working with Patrianna, who are looking for a Lead Product Manager (Monetisation) to join their team!
About Patrianna
Patrianna is a fast-scaling product development company headquartered in Gibraltar, with a dynamic, global team powering our growth. We operate at the intersection of technology and entertainment, building innovative solutions that shape the future of social gaming and deliver outstanding experiences to millions of players worldwide.
We're driven by speed, ambition, and bold ideas. At our core, we're product creators and problem-solvers who thrive in a high-performance environment. We're looking for exceptional talent—smart, adaptable, and motivated individuals eager to make an impact, scale business functions at pace, and continuously improve.
Whether you're a domain expert or an agile thinker who thrives in change, at Patrianna you'll have the freedom to innovate, take ownership, and help us lead the next wave of gaming innovation.
Lead Product Manager (Monetisation)
The Role
Lead our monetisation product area end-to-end, driving meaningful improvements to player engagement, offer effectiveness, and revenue growth while building and mentoring a high-performing cross-functional team.
What you will be doing
• Set direction for the monetisation team, own the product roadmap, and represent the squad in senior stakeholder forums while mentoring Product Managers and Product Owners
• Drive player lifetime value through engagement loops, coin packages, offer mechanics, and purchase strategies across the entire game lifecycle
• Use player segmentation and purchasing behaviour insights to prioritise product work and collaborate on CRM strategy to increase purchase frequency
• Build prototypes and MVPs using AI coding tools (Cursor, Claude, Lovable) to accelerate validation and coach the team on AI-assisted product development
• Translate revenue targets and commercial plans into product requirements while building trusted relationships across CRM, Marketing, Finance, and Engineering teams
• Maintain clear monetisation KPIs and ensure every team member understands what they're optimising for and why
What we are looking for
• Strong track record of owning and growing monetisation or revenue-generating product areas with demonstrated squad leadership skills
• Experience in social casino, free-to-play gaming, or comparable consumer products with virtual currency and in-app purchase mechanics
• Deep understanding of player spending psychology, offer design, and fluency in KPIs like ARPU, conversion rates, and LTV
• Proven ability to use AI coding assistants to independently build working prototypes and internal tools with strong prompting and output evaluation skills
• Comfortable working directly with BI tools to pull and interpret data without analyst dependency
• Clear, confident communicator able to influence senior stakeholders and make good decisions with incomplete information
Why you will love it
You'll thrive in our high-pace, high-growth environment where continuous learning meets real ownership. Every challenge becomes a chance to push boundaries and sharpen your skills, while our ego-free collaboration means your ideas are genuinely valued and heard. You'll step up to drive meaningful initiatives, see direct impact from your work, and enjoy the flexibility to shape your role while being rewarded for the results you deliver.
Equal Opportunities Statement
We hire based on skills, drive, and ideas—nothing else. Your background, gender, age, race, ethnicity, disability, sexual orientation, religion, neurodiversity, or educational path will never be a barrier to joining us. We also welcome candidates from non-traditional career journeys and value diverse perspectives that challenge conventional thinking.
Diversity fuels our innovation, collaboration, and growth, and we're committed to creating an environment where everyone can contribute their best work and thrive.
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