Digital Marketing Manager
Bullfinch👥 11 - 50 employees🏢 Staffing And Recruiting
The Digital Marketing Manager will lead growth and acquisition strategies, optimizing digital presence and managing paid social campaigns to drive sustainable revenue.
Digital Marketing Manager
🕒 16 days ago
Digital MarketingMeta Ads ManagerTiktok For BusinessPerformance Analysis
📜 Description
- Take full ownership of the digital marketing roadmap, establishing best practices and scalable workflows for acquisition channels.
- Lead the end-to-end management of paid social campaigns, focusing on Meta and TikTok.
- Monitor and report on campaign performance, analyzing CPA and ROAS to ensure sustainable revenue.
- Direct the evolution of visual and messaging assets, optimizing design output for maximum conversion.
- Act as the primary contact for marketing agency and affiliate partners, managing integrations and traffic delivery.
- Proactively identify new growth opportunities through emerging platforms and innovative targeting techniques.
🛠️ Requirements
- Deep expertise in Meta Ads Manager and TikTok for Business, with strong understanding of pixel implementation and attribution modeling.
- A data-first approach to marketing, translating complex metrics into actionable insights for senior leadership.
- Strong experience managing budgets and maintaining efficient acquisition costs while scaling.
- A professional looking to leave their mark on a department and grow alongside the business.
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