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Senior Product Marketing Manager

๐Ÿ“… Jul 13
๐Ÿ“ ๐Ÿ‡บ๐Ÿ‡ธ United States - Remote๐ŸŽธ Senior๐Ÿ“™ Product Marketing Manager๐Ÿ’ผ Full-Time
Product MarketingB2B SaaSGo-to-market StrategyCampaign Execution
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๐Ÿ“œ Description

  • Partner with GTM leadership (Sales, Marketing, CS, and Alliances) to define and execute integrated campaigns that drive awareness, adoption, and pipeline growth.
  • Lead product storytelling and positioning across one or more product lines, articulating how Aiwyn helps firms modernize, scale, and deliver better client experiences.
  • Own the go-to-market strategy for major product launches, including messaging, enablement, content, and performance reporting.
  • Collaborate closely with demand gen to align messaging, content strategy, and campaign execution around key firm segments and revenue goals.
  • Build and maintain enablement programs that elevate how Sales and CS articulate value across the full Aiwyn platform.
  • Drive customer marketing initiatives including references, case studies, and upsell/cross-sell strategies across product lines.

๐Ÿ› ๏ธ Requirements

  • 6+ years of B2B SaaS Product Marketing experience.
  • 3+ years of experience in mid-scale businesses.
  • Familiarity with vertical SaaS/Platform organizations.
  • Deep understanding of accounting, professional services, or financial tech markets.
  • Experience working in a fast-paced, startup environment.
  • Strong attention to detail and excellent problem-solving skills.
  • Ability to think strategically and execute with a high degree of precision.
  • Strong cross-functional leadership and communication skills.
Apply Now

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