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PPC Specialist

📅 Jul 29
PPCGoogle AdsMeta AdsPaid Traffic Acquisition
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📜 Description

  • Launch advertising campaigns and develop keywords, banners, and videos; coordinate related work with developers and content teams.
  • Monitor traffic, conversions, CPA, CAC, and other KPIs and OKRs.
  • Report on performance, generate and test hypotheses, and run experiments.
  • Research campaign performance and identify opportunities for growth and optimization.
  • Coordinate with internal and external partners, including brand and product managers.

🛠️ Requirements

  • 2+ years of experience with Google Ads
  • 2+ years of experience with Meta Ads
  • 2+ years of experience with several other channels from the list
  • Solid understanding of measurement and conversion tracking nuances
  • Experience managing monthly budgets of $50K+
  • English proficiency: B2 or higher

✨ Benefits

  • Flexible working environment.
  • Performance-based bonus system.
  • Stock options.
  • Professional development through courses
  • Learning resources
  • Health coverage.
  • Wellness programmes and fitness options.
  • Quarterly company-wide Mental Health Days.
  • Family-friendly flexibility and family activities.
Full job description
About airSlate
airSlate is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions. Our award-winning products - SignNow, pdfFiller, DocHub, altaFlow, Instapage, and US Legal Forms - serve over hundreds of millions of users and more than one million customers worldwide, helping organizations of every size digitize processes, improve efficiency, and transform how they work.
We’re in an exciting phase of growth and transformation, with teammates in more than 20 countries across three continents and main hubs in the United States, Poland, Ukraine and Philippines.
At airSlate, we’re building value for customers and a culture where growth and innovation go hand in hand. We’re looking for people eager to shape products, scale a company, and thrive in a fast-moving environment.

You'll be joining a data-driven PPC team managing paid traffic across web and mobile for all company products. We focus on top-of-funnel acquisition, with CAC, conversion volume, and ROAS as our north star metrics. You'll have real budget, dev support, and direct Google & Apple partnerships to test and scale your ideas.
About airSlate airSlate is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions. Our award-winning products - SignNow, pdfFiller, DocHub, altaFlow, Instapage, and US Legal Forms - serve over hundreds of millions of users and more than one million customers worldwide, helping organizations of every size digitize processes, improve efficiency, and transform how they work.   We’re in an exciting phase of growth and transformation, with teammates in more than 20 countries across three continents and main hubs in the United States, Poland, Ukraine and Philippines.  At airSlate, we’re building value for customers and a culture where growth and innovation go hand in hand. We’re looking for people eager to shape products, scale a company, and thrive in a fast-moving environment. If you're seeking a dynamic environment that encourages creativity, collaboration, and continuous improvement, you've come to the right place. Join us as we transform the way organizations operate and leave a positive impact on millions of users worldwide🚀. What we offer   Flexible working environment - Our teams operate across the globe. We value in‑person collaboration in our hubs, but we also embrace remote and hybrid working. You can work from one of our offices in the United States, Poland, Romania or Ukraine, or remotely from many countries.   Competitive compensation and stock options - We offer salaries that reflect local market conditions and experience,  plus a performance-based bonus system and stock options so you share in the company’s growth.   Professional growth and learning - We invest in your development through courses, conferences, and access to learning resources. We encourage career growth and internal mobility, supporting teammates who want to explore new opportunities within airSlate.   Health and well‑being - We provide comprehensive benefits tailored to each country, including health coverage, wellness programmes and access to fitness options. We also dedicate quarterly company-wide Mental Health Days, when everyone takes time off to rest and recharge.   Family‑friendly culture - Family life is part of who we are, and we embrace it in many forms. From flexibility for parents to our airSlate Junior Club for kids, to company-wide family days and our pet-friendly approach, we’re committed to making work and life easier to balance.   Giving back - We support charitable initiatives around the world through the airSlate Care programme. Our current focus includes humanitarian aid in Ukraine and other regions, matching employee donations and supporting causes chosen by our teams.   Open communication - We encourage transparent dialogue at all levels. From team discussions to company-wide Q&A sessions with our CEO, we make sure everyone has the chance to be heard and to influence how we grow.       It is airSlate's policy to comply with all applicable equal employment opportunity laws by making all employment decisions without unlawful regard or consideration of any individual’s race, religion, ethnicity, color, sex, sexual orientation, gender identity or expressions, transgender status, sexual and other reproductive health decisions, marital status, age, national origin, genetic information, ancestry, citizenship, physical or mental disability, veteran or family status or any other basis protected by applicable national, federal, state, provincial or local law. airSlate's policy prohibits unlawful discrimination based on any of these impermissible bases, as well as any bases or grounds protected by applicable law in each jurisdiction. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. airSlate is pleased to provide such assistance and no applicant will be penalized as a result of such a request. Pursuant to relevant law, where applicable, airSlate will consider for employment qualified applicants with arrest and conviction records.   Read our Recruitment Privacy Notice to Learn how we process your personal information.

Responsibilities

  • Launching new advertising campaigns, generating keywords / banners / videos, and setting tasks for developers and the content department.
  • Monitoring KPIs and OKRs: traffic, conversions, CPA/CAC
  • Regular reporting, testing hypotheses and their generation, running experiments
  • Research, regular analysis, searching for areas of growth and optimization
  • Communication with external and internal partners - brand product manager and others
  • Requirements

  • 2+ years of experience with Google Ads
  • 2+ years of experience with Meta Ads
  • 2+ years of experience with several other channels from the list
  • Solid understanding of measurement and conversion tracking nuances
  • Experience managing monthly budgets of $50K+
  • English proficiency: B2 or higher
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