📅 Sep 21
Writes conversion-focused copy for paid social, email, landing pages, and websites, partnering with creative and marketing teams to develop campaigns, research audiences, and improve messaging with performance insights.
Copywriter
📅 Jun 18
Advertising CopywritingConcept DevelopmentCampaign ArchitectureIntegrated Campaigns
📜 Description
- Collaborate with an Art Director to develop strategic, creative work that meets client goals.
- Create presentations, including concepts, messaging, and written copy.
- Develop feasible ideas within project timelines and budgets in partnership with Production.
- Write advertising copy for scripts, headlines, out-of-home, and other formats, adapting voice to client needs.
- Partner with creative leads and Production to execute work while preserving creative integrity.
- Present ideas to internal teams and clients, and build understanding of clients’ marketing and creative goals.
🛠️ Requirements
- 1.5+ years of experience as a conceptual copywriter in a creative advertising agency
- Strong understanding of concepting, campaign architecture, and short form writing
- First successes in “big idea” generation for client brands
- Familiarity with and passion for conceptual thinking, campaign development, and cross-channel creative execution
- Highly organized and detail-oriented
- Effective written, verbal, and visual communicator
- Ability to collaborate creatively across departments and offices
- Ability to craft internal / external presentations and present in an engaging way
- Digitally connected, passionate about technology and innovation with an insatiable curiosity for how it applies to our industry
✨ Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k) matching
- Paid time off
Full job description
The Role
We are looking for a Copywriter to touch every piece of the creative process and help develop culture-first work as part of the NY creative team. From conception to production, you’ll be a steward of storytelling for our brand partners, bringing ideas to life through myriad formats and styles. The ideal candidate understands the fundamentals of the written word, and strives to make clever, original things, all while collaborating with teammates across functions and departments, working most closely with an Art Director partner.
We’re seeking someone who is dedicated to making innovative work that stirs shit up, across the advertising industry and culture at large. The ideal candidate should have experience with integrated campaign work and bring holistic thinking to executions.
Most importantly, we are looking for someone who is ready to become a Spoon - to give a damn, try anything, and enjoy the people they are working with. This team is based in the New York office and works in a hybrid fashion with in-office work on Tuesdays, Wednesdays, and Thursdays.
Responsibilities
Requirements
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