As a Growth Marketer, you will drive user acquisition through various channels, owning your strategy and budget to achieve profitable growth for an AI-powered academic writing platform.
Growth Marketing Manager (AI Software)
📜 Description
- Build and execute a scalable acquisition strategy focused on organic, community-led, and guerrilla initiatives.
- Own the end-to-end acquisition of new active users, ensuring sustainable DAU growth and conversion into paying users.
- Track and optimize the full acquisition funnel, improving CAC efficiency and unit economics.
- Grow product presence across social media and niche communities through organic content and influencer collaborations.
- Manage outsourced promo content production, ensuring quality and timely delivery.
- Collaborate closely with the product team to align acquisition efforts with onboarding and monetization insights.
🛠️ Requirements
- 3+ years of experience in growth marketing, with a track record of launching and scaling new tech products (IT, AI, or tech startups preferred).
- Proven ability to drive user acquisition and growth through guerrilla, community-led, and organic strategies while efficiently managing lean budgets.
- Experience collaborating with influencers and creators in AI, developer, or tech niches, including sourcing, negotiating, and measuring impact.
- Familiarity with developer/AI communities (Reddit, Discord, X/Twitter, Telegram, etc.) and understanding of their dynamics.
- Ability to think strategically and execute hands-on — from sourcing contractors to launching campaigns.
- Strong analytical skills to track, optimise, and iterate acquisition funnels, ensuring acquisition KPIs.
- Genuine interest in AI, developer tools, and innovative tech products.
- Fluent English (minimum B2+) for influencer outreach, content creation, and international collaboration.
- Fluent Russian (minimum C1) for internal team communication.
- Familiarity with modern AI tools and hands-on experience using them in marketing.
✨ Benefits
- Competitive compensation (paid in EUR or USDT).
- Full-time remote work (External Vendor contract).
- High level of autonomy and full ownership of product marketing.
- Direct impact on product growth and a global audience.
- Access to modern AI tools.
- A strong, collaborative team that offers quick feedback and supports experimentation.
- Positive and friendly atmosphere.
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