Work From Anywhere in LATAM
Work Schedule: EST │ Flexible hours with US overlap
About Pearl Talent
Pearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies like OpenAI, a16z, and Founders Fund.
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About the Client
A family-owned B2B company serving luxury hospitality and commercial clients is looking for a Google Ads Specialist to own B2B lead generation and bring paid search in-house from an external agency.
The business operates globally with a distributed team and a hands-on, informal culture. Its current agency provides limited weekly support, so leadership is building an in-house function that works directly with the sales team on campaign direction and growth.
About the Role
The Google Ads Specialist owns the full Google Ads account for high-ticket B2B lead generation, from keyword research and bidding to reporting. The role joins internal sales calls and strategy sessions, some of which fall outside standard hours, to find new keywords, audiences, and verticals. Success in the first 90 days means a clear understanding of the sales cycle and measurable reductions in Cost Per Lead and Customer Acquisition Cost.
Core Responsibilities
Google Ads Campaign Management
Sales Integration & Opportunity Identification
Performance Analysis & Reporting
Project & Stakeholder Management
Requirements
Must-Have
Nice-to-Have
Benefits
If you’re empathetic, organized, and passionate about improving patient experiences through operational excellence, this role is for you. Apply now to help make specialized healthcare more accessible to patients across the U.S.
Own paid acquisition and technical growth marketing, managing Google Ads and AdRoll budgets while building experiments, SEO, automation, and reporting to increase qualified pipeline and conversion.
Own end-to-end paid search campaign strategy, execution, budgets, optimization, and client reporting while coordinating cross-functional work and mentoring junior team members.
Build and optimise end-to-end acquisition funnels, manage Meta Ads, and connect tracking, CRM workflows and nurture sequences to improve lead quality, bookings, show rates and sales conversion.
Manage and optimize paid marketing programs across B2B and B2C funnels, using performance data, experimentation, and AI-enabled workflows to grow product-led and self-serve adoption.
Own client relationships and Meta campaign performance across a portfolio of accounts, from strategy and optimization to tracking, reporting, and appointment-generation results.
