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Media Buyer (REMOTE)

🕒 2 days ago
Paid AdvertisingCampaign PlanningCampaign OptimizationMarketing Funnel Testing
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📜 Description

  • Plan, launch, test, and optimize paid campaigns across digital advertising platforms.
  • Research audiences, targeting strategies, and opportunities to improve campaign performance.
  • Develop structured tests for funnels, creatives, messaging, and campaign approaches.
  • Analyze CPA, ROAS, CTR, CPM, and conversion rates to guide optimization decisions.
  • Identify successful campaigns and funnels, document learnings, and hand them over for scaling.
  • Collaborate with creative and marketing teams on advertising concepts and stay current with platform trends.

🛠️ Requirements

  • At IMPACT BRANDS, we embrace remote work culture and cherish open-mindedness, high energy, and adaptability qualities that are essential in our dynamic environment.
  • Embrace the opportunity to dedicate 2 paid days each year towards personal growth and community impact.

✨ Benefits

  • Remote work
  • Home office allowance
  • Choice of MacBook or Windows workstation
  • Health and wellness budget
  • 25+ working days of holidays
  • Two paid volunteering days each year
  • Online training and professional growth opportunities
  • Annual achievement bonus
Full job description

MPACT BRANDS is a leading contributor to the health and wellness industry. With a journey from 5 to over 350 colleagues, and the expansion to a diverse family of 7+ brands (PureHealth Research, Nation Health MD, Pureance, Trumeta, PetMade, VitalPeak, Nature's Blast). We are dedicated to helping improve the lives of people all over the world.

At IMPACT BRANDS, we embrace remote work culture and cherish open-mindedness, high energy, and adaptability qualities that are essential in our dynamic environment. We prioritize the growth of every team member, regardless of their location, offering advancement from intern to leadership roles.

IMPACT BRANDS has already positively impacted the lives of 3 million people worldwide. Join us as a remote Media Buyer and let’s impact billions together!

Our Treats:

  • Remote work. We are a fully remote organization, allowing you to work from any location.

  • Home office budget. A home office allowance and the possibility to choose between a MacBook or a Windows-based workstation.

  • Health and wellness budget. We value your well-being - investment in your health is not just encouraged but actively supported.

  • More free time. Enjoy 25+ Working Days of Holidays to recharge and relax from work.

  • Volunteering. Embrace the opportunity to dedicate 2 paid days each year towards personal growth and community impact.

  • Personal development opportunities. Improve yourself through training online.

  • Professional growth. Exceptional performance is recognized and rewarded, offering opportunities for career advancement based on your contributions to our success.

  • Achievement Bonus. We celebrate our company's successes by offering an annual bonus.

  • Our company products. Get exclusive access to our health and wellness products.

  • Flatwork culture. The chance to influence the company right from the start.

  • Team spirit. Enjoy regular team-building activities and engaging online events.

  • And much more! From a Welcome Package to other amazing perks – we’re always thinking of ways to show our appreciation for every team member. Whether it's fun surprises or practical benefits, you’ll always feel valued.

Bits of your job:

  • Plan, launch, test, and optimize paid advertising campaigns across digital advertising platforms.

  • Take ownership of testing new marketing funnels, identifying successful approaches, and preparing them for handover to other teams for further scaling.

  • Research new audiences, targeting strategies, and opportunities to improve campaign performance.

  • Develop and execute structured testing strategies for new funnels, creatives, messaging, and campaign approaches.

  • Analyze key performance metrics, including CPA, ROAS, CTR, CPM, and conversion rates, to evaluate campaign effectiveness.

  • Identify winning campaigns and funnels, optimize their performance, and ensure a smooth handover to the teams responsible for scaling.

  • Monitor campaign performance, troubleshoot issues, and make data-driven optimization decisions.

  • Collaborate closely with creative, content, and other marketing teams to develop and test new advertising concepts.

  • Stay up to date with digital advertising trends, platform updates, and emerging opportunities.

  • Document testing results, key learnings, and recommendations to support continuous improvement.

  • Take on other assigned tasks as needed.

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