As an Influencer Marketing Coordinator, you'll manage influencer campaigns, ensuring timely execution and alignment with business goals while leveraging data for optimization.
Promo Manager
π Description
- Developing promotional campaigns, including concepts, bonuses, mechanics, and target segments.
- Creating and managing the promotional calendar.
- Designing tournaments and in-game events, including mechanics, eligibility requirements, prize pool calculations, and prize distribution.
- Selecting relevant offers for different player segments and cohorts.
- Planning communication campaigns in collaboration with cross-functional teams.
- Running A/B tests and conducting post-campaign analysis.
π οΈ Requirements
- 1β2 years of experience in iGaming as a Promo, CRM, or Retention Manager.
- Hands-on experience with gamification, loyalty programs, missions, tournaments, and other player engagement mechanics.
- Solid understanding of wagering requirements, cashback, free spins, loyalty programs, tournaments, jackpots, and lotteries.
- Understanding of bonus economics, bonus issuance, and the impact of promotions on business performance.
- Strong knowledge of key iGaming metrics, including GGR, NGR, bonus cost, retention, conversion, ARPU, and LTV.
- Ability to work with analytics dashboards and turn data into actionable insights.
β¨ Benefits
- πΈ Flexible payment options: choose the method that works best for you
- π Financial perks: Bonuses for holidays, B-day, work milestones and more - just to show we care
- π Learn & grow: We cover courses and certifications β and offer real opportunities to grow your career with us
- π₯ Benefit Π‘afeteria: Choose what suits you β sports
- Therapy sessions
- π Stay connected: From team-building events to industry conferences β we bring people together online, offline, and on stage
- π» Modern Equipment: We provide new laptops along with essential peripherals like monitors and headphones for a comfortable workflow
- π Your schedule, your rules: Start your day at 9, 10, or even 11 β we care about results, not clock-ins
Full job description
We're Gypsy Collective. The digital world is evolving faster than ever. New opportunities, new challenges, new ambitious goals. Thatβs why strong businesses need strong people.
Gypsy Collective is an exclusive talent partner for selected brands. We help our partners attract exceptional talent by building long-term relationships and becoming deeply integrated into their business, culture, and growth ambitions.
Now we're looking for a Promo Manager to join our dynamic team. We need someone who can design engaging promo mechanics, appreciates a systematic approach, and wants to see the real impact of their work. Youβll have the space to bring your ideas to life, work alongside great pros, and grow a product in the iGaming niche.
π Your daily adventures include:
- Developing promotional campaigns, including concepts, bonuses, mechanics, and target segments;
- Creating and managing the promotional calendar;
- Designing tournaments and in-game events, including mechanics, eligibility requirements, prize pool calculations, and prize distribution;
- Selecting relevant offers for different player segments and cohorts;
- Planning communication campaigns in collaboration with cross-functional teams, including CRM, Content, and Design;
- Running A/B tests and conducting post-campaign analysis;
- Evaluating bonus economics, issuance, and promotional effectiveness;
- Preparing performance reports and recommendations to optimize promotional mechanics.
Requirements
π§ What makes you a great match:
- 1β2 years of experience in iGaming as a Promo, CRM, or Retention Manager;
- Hands-on experience with gamification, loyalty programs, missions, tournaments, and other player engagement mechanics;
- Solid understanding of wagering requirements, cashback, free spins, loyalty programs, tournaments, jackpots, and lotteries;
- Understanding of bonus economics, bonus issuance, and the impact of promotions on business performance;
- Strong knowledge of key iGaming metrics, including GGR, NGR, bonus cost, retention, conversion, ARPU, and LTV;
- Ability to work with analytics dashboards and turn data into actionable insights;
- Experience briefing and coordinating with cross-functional teams.
Benefits
Our Benefits:
πΈ Flexible payment options: choose the method that works best for you;
π Financial perks: Bonuses for holidays, B-day, work milestones and more - just to show we care;
π Learn & grow: We cover courses and certifications β and offer real opportunities to grow your career with us;
π₯ Benefit Π‘afeteria: Choose what suits you β sports, language courses, therapy sessions, and more;
π Stay connected: From team-building events to industry conferences β we bring people together online, offline, and on stage;
π» Modern Equipment: We provide new laptops along with essential peripherals like monitors and headphones for a comfortable workflow;
π Your schedule, your rules: Start your day at 9, 10, or even 11 β we care about results, not clock-ins.
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