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Senior Partner Marketing Manager

🕒 yesterday
B2B MarketingPartner MarketingChannel MarketingMDF Program Management

📜 Description

  • Develop and own a tiered partner marketing strategy aligned to Dragos's partner program.
  • Build and maintain a rolling partner marketing calendar that aligns with key industry events.
  • Translate partner business strategy into actionable marketing programs across sell-with and sell-through motions.
  • Design and execute co-marketing programs with priority partners to contribute to sourced and influenced pipeline.
  • Own MDF program strategy and activation, ensuring funds are deployed against high-impact activities.
  • Drive partner engagement through structured communications and co-branded campaigns.

🛠️ Requirements

  • 6–8 years of B2B marketing experience, with at least 3 years focused on partner or channel marketing.
  • Demonstrated success designing and executing partner marketing programs that drive measurable pipeline outcomes.
  • Experience managing MDF programs and co-marketing relationships with technology alliance and channel partners.
  • Strong understanding of account-based marketing and how partner programs can extend ABM motions.
  • Excellent cross-functional collaboration skills.

Benefits

  • Competitive Equity Package
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