Own and scale a global B2B events program, leading strategy, budgets, sponsorships, and end-to-end execution while measuring event impact on pipeline, revenue, and ROI.
Director of Event Marketing
๐ Description
- Take over and expand the existing events calendar in collaboration with the Chief Revenue Officer and Director of Growth.
- Develop strategies to reach potential customers and partners through events, organic social channels, and other relevant channels.
- Plan and execute third-party conferences, sponsored events, and dinners.
- Work closely with the sales team and build relationships with customers, prospects, and partners.
- Test new ideas and report on their effectiveness.
- Contribute to a broader brand marketing role and represent Discern publicly.
๐ ๏ธ Requirements
- Someone who can completely run an events strategy (our largest marketing budget line item) for third party conferences, Discern-sponsored events, dinners, etc, and can ideally be another voice for Discern in public.
- Someone who is passionate about joining a growing technology company that requires an interest in the nitty gritty of products and customer problems.
- Excited to be part of growing Discernโs marketing function from the ground up.
- You are skilled at strategizing, organizing, and executing a filled events calendar, working in collaboration with our sales team.
- You are highly customer-focused, would enjoy getting to know our customers, and comfortable talking with prospects and partners about the value of a service.
- You are a self-starter who likes to test new ideas, follow them through to their conclusion, and report on their efficacy.
- You have an eye for messaging, and can clearly communicate a value proposition through a variety of mediums.
- Youโre comfortable hosting events either virtual or in person.
โจ Benefits
- Competitive salary ranging from $135,000 to $165,000 per year
- Health insurance with 100% of the premium covered
- 20 days of PTO with roll-over, plus 13 federal holidays
Full job description
About Discern
Discern is a modern registered agent and entity management solution provider. As a fast growing venture-backed company, we develop compliance technology that monitors entity status, standing, and filing requirements across all US jurisdictions.
The Team Youโll Work With
We are an engaged team with ambitious goals. In this role, you will report directly to the Chief Revenue Officer and collaborate closely with the go-to-market team.
Our group is highly collaborative, bringing extensive experience from both corporate and tech startup environments.
What We're Looking For
Someone who can completely run an events strategy (our largest marketing budget line item) for third party conferences, Discern-sponsored events, dinners, etc, and can ideally be another voice for Discern in public.
Someone who is passionate about joining a growing technology company that requires an interest in the nitty gritty of products and customer problems.
Your Impact at Discern
You will take over an existing 2027 events calendar, and work with the Chief Revenue Officer and Director of Growth to expand that calendar.
You will be directly responsible for strategizing how we can meet more potential customers and partners through a combination of in-person events, organic social channels, and any other tangential channel that makes sense.
Ideally, you will be able to expand the impact of events beyond just executing them - this role has the clear potential and expectation to expand to a wider brand marketing role.
You will initially report directly to the CRO.
About You
Excited to be part of growing Discernโs marketing function from the ground up.
You are skilled at strategizing, organizing, and executing a filled events calendar, working in collaboration with our sales team.
You are highly customer-focused, would enjoy getting to know our customers, and comfortable talking with prospects and partners about the value of a service.
You are a self-starter who likes to test new ideas, follow them through to their conclusion, and report on their efficacy.
You have an eye for messaging, and can clearly communicate a value proposition through a variety of mediums.
Youโre comfortable hosting events either virtual or in person.
Benefits
Competitive salary ranging from $135,000 to $165,000 per year
Equity
Health insurance with 100% of the premium covered
20 days of PTO with roll-over, plus 13 federal holidays
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